Spending power
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Brand profile · Retail Apparel and Fashion
hej hej is a Retail Apparel and Fashion brand in Grey Lynn, Auckland. Ownership is a partnership; it publishes at hej-hej.co. It holds one address on record, all in New Zealand. The record counts 2 people. It is listed alongside nine similar brands, mostly in Retail Apparel and Fashion.
Designed for ladies with equal parts attitude and style, we’re a punch of colour, unfiltered personality and living proof that luxury can be playful and fashion can be effortless.
One founder in Auckland, the other Shanghai, a pattern maker in Hamilton and carefully selected suppliers in China, what began as two ladies with a hole in their wardrobe is now an international brand that invites women from around the world to pull on their Fancy Pants, don their dancing sneakers and shout ‘hej’ from the rooftops.
We’re a label born from a healthy obsession with linen. With its intrinsic indulgence, holiday weight and texture that bows and holds in all the right places, it not only looks stunning and feels terrific, but has a whole personality of its own.
Although we can’t give all the credit to our Lord Linen and hate to play favourites. We’ve added delicious knits of cashmere, cotton and silk as the perfect layer to switch up the look. The result? A collection of pieces you’ll want to parade every day.
Go ahead, snoop around.
| Countries | 1 |
|---|---|
| Primary country | NZ |
All codes: NZ
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Hiring, headcount and registry-change signals, streamed to members.
Registry-filed capital and financial indicators, standardised by TheGrid.
The record holds 2 counted staff profiles at January 2026, inside the self-reported 2–10 band.
One address on record, New Zealand only. Primary: Head Office, Grey Lynn, Auckland 1021.
None linked to this brand.
Nine peer profiles on record: Maggie Marilyn and I Love Ugly.