Brand profile · Market Research

Ideally

Ideally runs a Market Research operation from Auckland. Privately held, at goideally.com. It holds one address on record, all in New Zealand. It employs 56 people, on the record. The latest round on record is Seed at US$3.8M. The record links nine similar brands, most of them in Internet & Technology.

Profile live Privately Held Founded 2023 1 office country US$ 3.8M Seed

Key facts

Counted staff
56
self-reported 11–50 band
Founded
2023
3 years
Legal entities
None matched
Office countries
1
1 address
Funding rounds
2
Seed · Nov 2024 · US$ 3.8M
Company type
Privately Held
self-reported
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Description

Ideally is the research platform that helps teams create with their customer. It gives you a real time view of how people think and feel, making it easy to validate ideas, shape strategy, and move with confidence.

Every test builds a connected intelligence base that shows how your category is shifting. With fast feedback loops, AI assisted analysis, and simple workflows, Ideally helps teams progress work faster, unlock new opportunities, and make better decisions.

Trusted by 200+ brands and creative agencies across the U.S., Australia, New Zealand, and Singapore, Ideally turns insights into commercial growth and creative advantage so you can make bolder decisions and ship better work.

Locations

Country footprint

Offices in 1 countryCountry footprint: 1 country, primary NZ. Codes: NZ.1 countryprimary NZNZ
Show as table · Offices in 1 country
Offices in 1 country
Countries1
Primary countryNZ

All codes: NZ

Addresses

  • NZAucklandPrimary

Grid intelligence Members

Funding

Last round · 1 November 2024US$ 3.8MSeed · investors: Our Innovation Fund, Icehouse Ventures
Rounds2
Round typeSeed · venture round
Amount (USD)3,800,000
Stage rank2
Investors named2
Since last round1 yr 2 mo

Funding

2 funding roundsFunding timeline. Latest round 1 Nov 2024: Seed, US$ 3.8M.20232026SeedUS$ 3.8M2 rounds
Show as table · 2 funding rounds
2 funding rounds
Rounds2
Axis2023 to 2026
Seed · 1 Nov 2024US$ 3.8M

Dated rounds only. The axis ends at the date this profile was last observed, not at today.

Spending power

TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.

Spending power

Signals & hiring

Hiring, headcount and registry-change signals, streamed to members.

Latest signal
Hiring activity
Headcount trend

Financials

Registry-filed capital and financial indicators, standardised by TheGrid.

Paid-up capital
Fiscal period
Registered charges
Revenue
Profit / loss

People & contacts

4 employee profiles on record · names withheld.

Names and titles are intentionally absent from this page. The source relation carries no consent record across the privacy regimes this directory spans, so it is never requested and never stored. Search engines see exactly what you see here.

The people relation is never requested, so there is nothing here to unlock.

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FAQ

How many people work at Ideally?

56 counted staff profiles at January 2026, above the self-reported 11–50 band.

Where does Ideally have offices?

One address on record, New Zealand only. Primary: Auckland.

Has Ideally raised funding?

Two rounds. Latest 1 November 2024: Seed, US$3,800,000, investors Our Innovation Fund and Icehouse Ventures.

Which companies are listed alongside Ideally?

67 profiles list Ideally as a peer — 99th percentile in Market Research. It lists ten peers of its own. Aether | AI Presentations and Mutinex list it back.

What is Ideally's website?