Brand profile · Research Services

U1 Group

U1 Group runs a Research Services operation from Docklands, Victoria. Ownership is privately held; it publishes at u1group.com. It holds one address on record, all in Australia. The record counts 10 people. Tagged user experience design, strategy and interaction design. The record links eight similar brands, most of them in Internet & Technology.

Profile live Privately Held Founded 2001 1 office country

Key facts

Counted staff
10
self-reported 2–10 band
Founded
2001
25 years
Legal entities
None matched
Office countries
1
1 address
Funding rounds
None on record
Company type
Privately Held
self-reported
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Description

Older than the iPhone, but younger than Amazon, U1 has been around since 2001, notching up 21+ years of continuous service to our clients, and in the process delivering thousands of projects. Over this period, we have had a front row seat in observing the ever-increasing influence of digital on the everyday and gained a unique perspective on the importance of taking a human rather than technology centred approach to product and service design and delivery.

Whilst a lot has changed over the last 20+ years, what has remained constant is our focus on conducting research with integrity and rigor. With the assistance of U1 Group, you can make informed decisions, and be confident that you will succeed.

Our experienced team delivers an independent, thorough and evidence-driven approach. An approach that is built on the right mix of research methods that will help you to design and deliver the experience your customers are looking for. You can involve us at any stage of product and service development, from discovery to delivery.

U1 Group works Australia-wide with organisations of every size and in every industry sector.

To discuss your experience research and strategy requirements, contact Tony Eustace: tony@u1group.com

We’re always on the lookout for people to join our team who are curious, insightful, strategic thinkers, with a passion for experience research and strategy. If that sounds like you, drop us a line (hr@u1group.com).

Specialties

All 17 specialties
  • Design Research
  • Customer Experience (CX)
  • User Experience (UX)
  • Discovery
  • Qualitative Research
  • Strategy
  • Service Design
  • Product Design
  • Interaction Design
  • User Research
  • Quantitative Research
  • User Experience Design
  • Data Analytics
  • Ethnography
  • Benchmarking
  • Experience Research
  • Experience Design

Locations

Country footprint

Offices in 1 countryCountry footprint: 1 country, primary AU. Codes: AU.1 countryprimary AUAU
Show as table · Offices in 1 country
Offices in 1 country
Countries1
Primary countryAU

All codes: AU

Addresses

  • AULevel 10, Tower 4, World Trade Centre, 611 Flinders Street; Docklands, Victoria 3008Primary

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Spending power

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Spending power

Signals & hiring

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Hiring activity
Headcount trend

Financials

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Fiscal period
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People & contacts

4 employee profiles on record · names withheld.

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FAQ

How many people work at U1 Group?

The record holds 10 counted staff profiles at January 2026, inside the self-reported 2–10 band.

Where does U1 Group have offices?

One address on record, Australia only. Primary: Level 10, Tower 4, World Trade Centre, 611 Flinders Street, Docklands, Victoria 3008.

Has U1 Group raised funding?

None linked to this brand.

What does U1 Group list as its specialties?

17 tags on the brand's own list, among them user experience design, strategy and interaction design.

Which companies are listed alongside U1 Group?

3 profiles list U1 Group as a peer — 64th percentile in Research Services. It lists ten peers of its own. Thirst Studios and Milne Bay list it back.

What is U1 Group's website?