Brand profile · Apparel & Fashion

SPELL

Spell is an Apparel & Fashion brand in Byron Bay, NSW. Ownership is privately held; it publishes at spell.co. It holds three addresses on record, all in Australia. The record counts 80 people. Two Australian registrations (ABN) are candidate matches. It is listed alongside eight similar brands, mostly in Retail Apparel and Fashion.

Profile live Privately Held Founded 2009 2 registry matches ABN 1 office country
Registry match · ABR

Key facts

Counted staff
80
self-reported 51–200 band
Founded
2009
17 years
Registry matches
2
ABR
Office countries
1
3 addresses
Funding rounds
None on record
Company type
Privately Held
self-reported
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Legal entities

1 brand → 2 possible registrationsThese are name matches on ABR. 2 registrations share this brand's name; which one you contract with is a question for the register.
  • SPELL GROUP PTY LTD

    ABN29639716000

    QLDMedium confidenceMatched on exact nameABR

  • SPELL GROUP HOLDINGS PTY LTD

    ABN69160143528

    NSWMedium confidenceMatched on exact nameABR

Legal entities

SPELL: 2 registry entitiesSPELL is linked to 2 registry entities: SPELL GROUP PTY LTD (ABN 29639716000, candidate); SPELL GROUP HOLDINGS PTY LTD (ABN 69160143528, candidate).SPELLSPELL GROUP PTY LTDABN 29639716000Candidate · Medium confidenceSPELL GROUP HOLDINGSPTY LTDABN 69160143528Candidate · Medium confidence
Show as table · SPELL: 2 registry entities
SPELL: 2 registry entities
SPELL GROUP PTY LTDABN 29639716000
SPELL GROUP HOLDINGS PTY LTDABN 69160143528
Confirmed matches0 of 2

A candidate is a name match on the registry, not a confirmed identity, and two candidates are ambiguity rather than a corporate structure.

Description

Spell is a modern-bohemian fashion brand. The story began when two sisters joined each other in the idyllic beachside town of Byron Bay, Australia, to continue a journey they'd started together many moons ago, as children.

Inspired by far-off places, vintage treasures and childhood memories. The sisters' designs allude to the dreams of their Latvian grandparents who fled war-torn Europe bound for America, but for a twist of fate ended up in a dusty refugee camp in Australia; to their hippie parents, a leather craftsman and potter, who in the 1970s hopped from town to town following their own wild dreams.

Most of all, Spell's flowing, feminine dresses, love of turquoise, florals and age-old lace, whisper to the sisters' own childhood. Spell taps into that sense of nostalgia, beauty and freedom that so compliments the female spirit. The vibrant, expressive part of you that emerges on vacation, or mid-strut at a festival, Spell brings that spirit to life, wherever you are.

All garments are proudly designed and sampled in the Arts & Industry Estate of Byron Bay, and produced ethically in factories around the world.

Locations

Country footprint

Offices in 1 countryCountry footprint: 1 country, primary AU. Codes: AU.1 countryprimary AUAU
Show as table · Offices in 1 country
Offices in 1 country
Countries1
Primary countryAU

All codes: AU

Addresses

  • AU9/7 Grevillea St; Byron Bay, NSW 2481Primary
  • AU13 Banksia St; Byron Bay, NSW 2481
  • AU15 Browning St; Byron Bay, NSW 2481

Grid intelligence Members

Spending power

TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.

Spending power

Signals & hiring

Hiring, headcount and registry-change signals, streamed to members.

Latest signal
Hiring activity
Headcount trend

Financials

Registry-filed capital and financial indicators, standardised by TheGrid.

Paid-up capital
Fiscal period
Registered charges
Revenue
Profit / loss

People & contacts

4 employee profiles on record · names withheld.

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FAQ

Which legal entities operate under SPELL?

Two Australian entities on the ABR. SPELL GROUP PTY LTD (ABN 29 639 716 000) and SPELL GROUP HOLDINGS PTY LTD (ABN 69 160 143 528). Both medium confidence.

How many people work at SPELL?

The record holds 80 counted staff profiles at January 2026, inside the self-reported 51–200 band.

Where does SPELL have offices?

Three addresses on record, Australia only. Primary: 9/7 Grevillea St, Byron Bay, NSW 2481.

Has SPELL raised funding?

None linked to this brand.

Which companies are listed alongside SPELL?

Eight peer profiles on record: SIR. and Thrills.

What is SPELL's website?