Spending power
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Brand profile · Market Research
South Melbourne, Victoria-based Harvest Insights operates in Market Research. It is privately held, and its site is harvestinsightsgroup.com. It holds two addresses on record across two office countries. Headcount on record is 16. Its work is tagged customer journey mapping. Two Australian registrations (ABN) are candidate matches. It is listed alongside six similar brands, mostly in Market Research.
harvestinsightsgroup.com LinkedIn
ABN55657172480
ABN35601586118
| HARVEST INSIGHTS GROUP PTY LTD | ABN 55657172480 |
|---|---|
| HARVEST INSIGHTS PTY. LTD. | ABN 35601586118 |
| Confirmed matches | 0 of 2 |
A candidate is a name match on the registry, not a confirmed identity, and two candidates are ambiguity rather than a corporate structure.
Our insights specialists, with expertise from consumer ideation to advanced analytics, bring a clear consumer voice to all parts of the FMCG/CPG & Retail industries from shopper & consumer insights through to branding and strategy. At Harvest we provide clarity and insight to inspire our clients to make consumer-centric decisions.
The team at Harvest not only recognises and respects the differences of individuals but celebrates them: the things that make us different are the things that make us. This shapes our ways of working, our thinking, and our research, as we embrace diversity to challenge traditional views of respondents, suppliers, and clients.
We have an extensive qualitative and quantitative toolkit including focus groups, ethnography, online discussions, segmentation, advanced analytics and in house choice modelling that allows us to provide solutions across:
Brand territory and identity visualisation
- Competitor environment mapping & category semiotics
- Brand territory development, refinement, and testing
- Pack design direction & testing
New product development support
- Cultural and category trend analysis to identify platforms and opportunities
- Rapid concept testing
- Sensory trials
- Qualitative sensory evaluation
- In home usage trials
Market identification, sizing, and monitoring
- Attitudinal and behavioural consumer segmentation (including database integration and hybrid solutions)
- Advertising pre and post testing
- Customer experience tracking
- Brand health tracking
Understanding and developing the physical environment
- Neighbourhood immersion
- Observations and traffic counts
- Accompanied shops
- Retail concept evaluation
- Store execution of brand strategy
Product, claim, pricing, and packaging optimisation
- Portfolio management to optimise brand share
- EDLP and promotional pricing strategies
- Understanding category growth and cannibalisation
| Countries | 2 |
|---|---|
| Primary country | AU |
All codes: AU US
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Hiring, headcount and registry-change signals, streamed to members.
Registry-filed capital and financial indicators, standardised by TheGrid.
4 employee profiles on record · names withheld.
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Names are withheld until a consented source exists.
Two Victoria entities on the ABR: HARVEST INSIGHTS GROUP PTY LTD (ABN 55 657 172 480) and HARVEST INSIGHTS PTY. LTD. (ABN 35 601 586 118). Both medium confidence.
16 counted staff profiles at January 2026, inside the self-reported 11–50 band.
Two addresses on record across 2 countries. Primary: Level 1, 378 Clarendon St, South Melbourne, Victoria 3205.
None linked to this brand.
Four tags on the brand's own list, among them customer journey mapping.
Six peer profiles on record: The Lab Insight & Strategy and T garage Strategy & Research.