Brand profile · Market Research

Harvest Insights

South Melbourne, Victoria-based Harvest Insights operates in Market Research. It is privately held, and its site is harvestinsightsgroup.com. It holds two addresses on record across two office countries. Headcount on record is 16. Its work is tagged customer journey mapping. Two Australian registrations (ABN) are candidate matches. It is listed alongside six similar brands, mostly in Market Research.

Profile live Privately Held Founded 2015 2 registry matches ABN 2 office countries
Registry match · ABR

Key facts

Counted staff
16
self-reported 11–50 band
Founded
2015
11 years
Registry matches
2
ABR
Office countries
2
2 addresses
Funding rounds
None on record
Company type
Privately Held
self-reported
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Legal entities

1 brand → 2 possible registrationsMatched by name against ABR, so this is a candidate list, not a confirmed identity. Confidence and match method are shown against every row.
  • HARVEST INSIGHTS GROUP PTY LTD

    ABN55657172480

    VICMedium confidenceMatched on exact nameABR

  • HARVEST INSIGHTS PTY. LTD.

    ABN35601586118

    VICMedium confidenceMatched on exact nameABR

Legal entities

Harvest Insights: 2 registry entitiesHarvest Insights is linked to 2 registry entities: HARVEST INSIGHTS GROUP PTY LTD (ABN 55657172480, candidate); HARVEST INSIGHTS PTY. LTD. (ABN 35601586118, candidate).Harvest InsightsHARVEST INSIGHTS GROUPPTY LTDABN 55657172480Candidate · Medium confidenceHARVEST INSIGHTS PTY.LTD.ABN 35601586118Candidate · Medium confidence
Show as table · Harvest Insights: 2 registry entities
Harvest Insights: 2 registry entities
HARVEST INSIGHTS GROUP PTY LTDABN 55657172480
HARVEST INSIGHTS PTY. LTD.ABN 35601586118
Confirmed matches0 of 2

A candidate is a name match on the registry, not a confirmed identity, and two candidates are ambiguity rather than a corporate structure.

Description

Our insights specialists, with expertise from consumer ideation to advanced analytics, bring a clear consumer voice to all parts of the FMCG/CPG & Retail industries from shopper & consumer insights through to branding and strategy. At Harvest we provide clarity and insight to inspire our clients to make consumer-centric decisions.

The team at Harvest not only recognises and respects the differences of individuals but celebrates them: the things that make us different are the things that make us. This shapes our ways of working, our thinking, and our research, as we embrace diversity to challenge traditional views of respondents, suppliers, and clients.

We have an extensive qualitative and quantitative toolkit including focus groups, ethnography, online discussions, segmentation, advanced analytics and in house choice modelling that allows us to provide solutions across:

Brand territory and identity visualisation

  • Competitor environment mapping & category semiotics
  • Brand territory development, refinement, and testing
  • Pack design direction & testing

New product development support

  • Cultural and category trend analysis to identify platforms and opportunities
  • Rapid concept testing
  • Sensory trials
  • Qualitative sensory evaluation
  • In home usage trials

Market identification, sizing, and monitoring

  • Attitudinal and behavioural consumer segmentation (including database integration and hybrid solutions)
  • Advertising pre and post testing
  • Customer experience tracking
  • Brand health tracking

Understanding and developing the physical environment

  • Neighbourhood immersion
  • Observations and traffic counts
  • Accompanied shops
  • Retail concept evaluation
  • Store execution of brand strategy

Product, claim, pricing, and packaging optimisation

  • Portfolio management to optimise brand share
  • EDLP and promotional pricing strategies
  • Understanding category growth and cannibalisation

Specialties

All 4 specialties
  • Food and Beverage Consulting
  • Retail Market Research
  • Customer Journey Mapping
  • Product and Price Optimisation

Locations

2
Countries with an office address2 addresses on record
AustraliaprimaryUnited States

Country footprint

Offices in 2 countriesCountry footprint: 2 countries, primary AU. Codes: AU, US.2 countriesprimary AUAUUS
Show as table · Offices in 2 countries
Offices in 2 countries
Countries2
Primary countryAU

All codes: AU US

Addresses

  • AULevel 1, 378 Clarendon St; South Melbourne, Victoria 3205Primary
  • USMinneapolis, Minnesota 55408

Grid intelligence Members

Spending power

TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.

Spending power

Signals & hiring

Hiring, headcount and registry-change signals, streamed to members.

Latest signal
Hiring activity
Headcount trend

Financials

Registry-filed capital and financial indicators, standardised by TheGrid.

Paid-up capital
Fiscal period
Registered charges
Revenue
Profit / loss

People & contacts

4 employee profiles on record · names withheld.

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FAQ

Which legal entities operate under Harvest Insights?

Two Victoria entities on the ABR: HARVEST INSIGHTS GROUP PTY LTD (ABN 55 657 172 480) and HARVEST INSIGHTS PTY. LTD. (ABN 35 601 586 118). Both medium confidence.

How many people work at Harvest Insights?

16 counted staff profiles at January 2026, inside the self-reported 11–50 band.

Where does Harvest Insights have offices?

Two addresses on record across 2 countries. Primary: Level 1, 378 Clarendon St, South Melbourne, Victoria 3205.

Has Harvest Insights raised funding?

None linked to this brand.

What does Harvest Insights list as its specialties?

Four tags on the brand's own list, among them customer journey mapping.

Which companies are listed alongside Harvest Insights?

Six peer profiles on record: The Lab Insight & Strategy and T garage Strategy & Research.

What is Harvest Insights's website?