Spending power
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Key facts
Counted staff
9
self-reported band not used
Founded
2009
17 years
Legal entities
None matched
Office countries
1
1 address
Funding rounds
None on record
Company type
Privately Held
self-reported
Description
Back in 2009 Co-founders Scott Bradley & Sean Towner set off on an adventure of a life time through, travelling around the world. It was in sunny California where the two stubbled across a product that had taken the USA by storm – frozen yogurt.
Upon their return to Australia the two went about developing their very own special receipt derived from all natural products to create their very own custom blend yogurt.
Once the receipt was finalised the two boys set about creating a fun-filled, funky looking concept store in leafy Hawthorn. Fed up with the “one-size-fits-all” approach to serving sizes in the market today. They believed that the consumer should be in control of how large their serving size is, based on how hungry they are at the time. They also believed that you should only pay for what you get. With this in mind, the two were committed to finding a way to allow the customer to decide how much they spend on their snack: Yo-get-it was the answer.
In 2010 only 11 months after the first store in Hawthorn was opened a bloke by the name of Ian McMullin approached the boys wanting to buy in on their funky business. After several months of McMullin Group purchased a 50% equity share into the business adding a wealth of business knowledge and the financial support to enable Yo-get-it to grow into the market leader in frozen yogurt.
With stores now all over Australia and the launch of the China operation, Yo-get-it has become easily the biggest frozen yogurt operation in Australia.
Specialties
All 4 specialties
- Retail
- Frozen Yogurt
- Smoothies
- Food & Beverage
Related specialties
Locations
Country footprint
Show as table · Offices in 1 country
| Countries | 1 |
|---|---|
| Primary country | AU |
All codes: AU
Addresses
- AULevel 1, 15-17 Shierlaw Ave, Canterbury; Melbourne, Victoria 3144Primary
Grid intelligence Members
Signals & hiring
Hiring, headcount and registry-change signals, streamed to members.
Latest signal
Hiring activity
Headcount trend
Financials
Registry-filed capital and financial indicators, standardised by TheGrid.
Paid-up capital
Fiscal period
Registered charges
Revenue
Profit / loss
People & contacts
4 employee profiles on record · names withheld.
Names and titles are intentionally absent from this page. The source relation carries no consent record across the privacy regimes this directory spans, so it is never requested and never stored. Search engines see exactly what you see here.
Names are withheld until a consented source exists.
FAQ
How many people work at Yo-get-it Frozen Yoget Bars?
9 counted staff profiles at January 2026. The brand's self-reported band sits above that count and is not published as a headcount.
Where does Yo-get-it Frozen Yoget Bars have offices?
1 address on record.
Has Yo-get-it Frozen Yoget Bars raised funding?
None linked to this brand.
What does Yo-get-it Frozen Yoget Bars list as its specialties?
Four tags on the brand's own list, among them food & beverage, retail and smoothies.
Which companies are listed alongside Yo-get-it Frozen Yoget Bars?
Eight peer profiles on record: Plakkit and Provider Digital.