Brand profile · Design Services

Lonsdale Asia (formerly Why? Brand Design)

Singapore-based Lonsdale Asia operates in Design Services. Ownership is privately held; it publishes at lonsdale.fr. It holds one address on record, all in Singapore. The record counts 23 people. Tagged brand identity design, new product development and branding. It is listed alongside two similar brands, mostly in Design Services.

lonsdale.fr LinkedIn

Profile live Privately Held 1 office country
Counted staff
23
self-reported band not used
Office countries
1
1 address
Company type
Privately Held
self-reported
Use this profile Compare Your shortlist

Description

🚨 Why Brand Design? was acquired by Lonsdale in October 2022.

Now Lonsdale Asia, a part of Lonsdale + Partners, we are a global branding and design consultancy across Singapore, Paris and New York, including a team of 50+ brand experts and designers in Singapore. Combining our collective heritage and expertise in strategy and design, we deliver comprehensive, in-culture, branded experiences to the world’s most influential brands, such as Unilever, Heineken, L'Oréal and Renault.

➡️ Follow Lonsdale Design for news, thought pieces and regular updates on our latest work and trends.

Specialties

All 6 specialties
  • Brand Identity Design
  • Packaging Design
  • Consumer Touch Points Design
  • New Product Development
  • Branding
  • Point of Sales

Related specialties

Locations

Singaporeprimary

Country footprint

Offices in 1 countryCountry footprint: 1 country, primary SG. Codes: SG.1 countryprimary SGSG
Show as table
Countries1
Primary countrySG

All codes: SG

Addresses

  • SG91 Bencoolen Street; #04-05 Sunshine Plaza; Singapore, Singapore 189652Primary

Grid intelligence Members

Spending power

TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.

Spending power

Notify me about spending power

Signals & hiring

Hiring, headcount and registry-change signals, streamed to members.

Latest signal
Hiring activity
Headcount trend
Notify me about signals

Financials

Registry-filed capital and financial indicators, standardised by TheGrid.

Paid-up capital
Fiscal period
Registered charges
Revenue
Profit / loss
Notify me about financials

People & contacts

4 employee profiles on record · names withheld.

Counts only. No names are stored here, and none are served.

Notify me about contacts Tell us who you need to reach and we will tell you when a consented source is live.

FAQ

How many people work at Lonsdale Asia (formerly Why? Brand Design)?

The record holds 23 counted staff profiles at January 2026. Its self-reported band sits above that count and is not published as a headcount.

Where does Lonsdale Asia (formerly Why? Brand Design) have offices?

One address on record, Singapore only. Primary: 91 Bencoolen Street, #04-05 Sunshine Plaza, Singapore 189652.

Has Lonsdale Asia (formerly Why? Brand Design) raised funding?

None linked to this brand.

What does Lonsdale Asia (formerly Why? Brand Design) list as its specialties?

Six tags on the brand's own list, among them brand identity design, new product development and branding.

Which companies are listed alongside Lonsdale Asia (formerly Why? Brand Design)?

Two peer profiles on record: remake. and Innovation Kitchen.

What is Lonsdale Asia (formerly Why? Brand Design)'s website?

lonsdale.fr