Spending power
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Key facts
Counted staff
7
self-reported 2–10 band
Founded
2013
13 years
Legal entities
None matched
Office countries
1
1 address
Funding rounds
None on record
Company type
Privately Held
self-reported
Description
Upstart Press is a leading independent press working with New Zealand authors to create high quality non-fiction, commercial fiction and children’s books.
Our non-fiction list spans food and drink, gardening, biography, sport and popular culture. In terms of our children’s books, we are particularly strong in the picture book category. Our sports books are primarily published under the Mower imprint.
In addition to our strong presence in the domestic market, we have export agents in the UK, North America and Australia. We also sell rights to other publishers, who publish the books we have created under their own imprints.
In 2022, Upstart Press acquired New Holland New Zealand which then became a new imprint – White Cloud Books. White Cloud Books publishes across the spectrum of non-fiction, with a particular focus on natural history, travel and New Zealand stories.
Locations
Country footprint
Show as table · Offices in 1 country
| Countries | 1 |
|---|---|
| Primary country | NZ |
All codes: NZ
Addresses
- NZ26 Greenpark Road; Auckland, AUK 1061Primary
Grid intelligence Members
Signals & hiring
Hiring, headcount and registry-change signals, streamed to members.
Latest signal
Hiring activity
Headcount trend
Financials
Registry-filed capital and financial indicators, standardised by TheGrid.
Paid-up capital
Fiscal period
Registered charges
Revenue
Profit / loss
People & contacts
4 employee profiles on record · names withheld.
Names and titles are intentionally absent from this page. The source relation carries no consent record across the privacy regimes this directory spans, so it is never requested and never stored. Search engines see exactly what you see here.
The people relation is never requested, so there is nothing here to unlock.
FAQ
How many people work at Upstart Press?
7 counted staff profiles at January 2026, inside the self-reported 2–10 band.
Where does Upstart Press have offices?
One address on record, New Zealand only. Primary: 26 Greenpark Road, Auckland, AUK 1061.
Has Upstart Press raised funding?
None linked to this brand.
Which companies are listed alongside Upstart Press?
2 profiles list Upstart Press as a peer — 82nd percentile in Book and Periodical Publishing. It lists ten peers of its own. Ginninderra Press lists it back.