Spending power
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Key facts
Counted staff
331
self-reported band not used
Founded
1996
30 years
Legal entities
None matched
Office countries
3
3 addresses
Funding rounds
None on record
Company type
Privately Held
self-reported
Description
Trung Nguyên Legend is a Vietnam-based business group involved in the production, processing and distribution of coffee. Trung Nguyên Legend is a major domestic coffee brand within Vietnam, and exports its products to 50 countries, including major Asian markets such as Japan and Singapore.
It is most noted for its Trung Nguyên brand of coffee products; sub-brands include Creative Coffee, Weasel kopi luwak and Legendee simulated kopi luwak coffee, Passiona low-caffeine coffee for female drinkers, and G7 instant coffee.
The group, established in 1996 in Buôn Ma Thuột, Đắk Lắk Province, is composed of five members: Trung Nguyen Corporation JSC, Trung Nguyen Instant Coffee Company JSC, Trung Nguyen Coffee LLC, Trung Nguyen Franchise Its director and CEO is Dang Le Nguyen Vu.
Specialties
All 4 specialties
- R&G Coffee
- Instant Coffee
- Coffee Stores
- Coffee Philosophy
Locations
3
Countries with an office address3 addresses on record
Country footprint
Show as table · Offices in 3 countries
| Countries | 3 |
|---|---|
| Primary country | VN |
All codes: VN CN KR
Addresses
- CN699 Nanjing West Road; Room 805, Oriental Zhongxin Building; Jing ‘an District, Shanghai 200041
- KR145 Dosan-daero; 408 Inwoo Building; Gangnam-gu, Seoul 06036
- VN82 - 84 Bùi Thị Xuân; District 1, Ho Chi Minh City 700000Primary
Grid intelligence Members
Signals & hiring
Hiring, headcount and registry-change signals, streamed to members.
Latest signal
Hiring activity
Headcount trend
Financials
Registry-filed capital and financial indicators, standardised by TheGrid.
Paid-up capital
Fiscal period
Registered charges
Revenue
Profit / loss
People & contacts
4 employee profiles on record · names withheld.
Names and titles are intentionally absent from this page. The source relation carries no consent record across the privacy regimes this directory spans, so it is never requested and never stored. Search engines see exactly what you see here.
Names are withheld until a consented source exists.
FAQ
How many people work at Trung Nguyên Legend?
331 counted staff profiles at January 2026. The brand's self-reported band sits above that count and is not published as a headcount.
Where does Trung Nguyên Legend have offices?
3 addresses on record.
Has Trung Nguyên Legend raised funding?
None linked to this brand.
What does Trung Nguyên Legend list as its specialties?
Four tags on the brand's own list, among them R&G Coffee, Instant Coffee and Coffee Stores.
Which companies are listed alongside Trung Nguyên Legend?
Eight peer profiles on record: HEINEKEN Vietnam and Masan Consumer Holdings.