Brand profile · Sporting Goods Manufacturing

TRU3Y Sports

TRU3Y Sports works in Sporting Goods Manufacturing, out of Northgate, Queensland. It is privately held, and its site is tru3ysports.com. It holds one address on record, all in Australia. Headcount on record is 4. One Australian registration (ABN) is a confirmed match. The record links six similar brands, most of them in Retail Apparel and Fashion.

LinkedIn

Profile live Privately Held Founded 2018 1 entity ABN 1 office country
Registry verified · ABR
Counted staff
4
self-reported 2–10 band
Founded
2018
8 years
Legal entities
1
ABR
Office countries
1
1 address
Funding rounds
None on record
Company type
Privately Held
self-reported
Use this profile Compare Your shortlist

Legal entity

1 brand → 1 confirmed entity

  • TRU3Y SPORTS PTY LTD

    ABN62659305236

    QLDHigh confidenceMatched on exact nameABR

Legal entities

TRU3Y Sports: 1 registry entityTRU3Y Sports is linked to 1 registry entity: TRU3Y SPORTS PTY LTD (ABN 62659305236, candidate).TRU3Y SportsTRU3Y SPORTS PTY LTDABN 62659305236Candidate · High confidence
Show as table
TRU3Y SPORTS PTY LTDABN 62659305236
Confirmed matches0 of 1

A candidate is a name match on the registry, not a confirmed identity, and two candidates are ambiguity rather than a corporate structure.

Description

TRU3Y Original was started in 2018 by Samu Kerevi and Paul Brown. TRU3Y Original developed and started out as a lifestyle range. The motivation was born out of the realisation that any successful sporting career has an end date. Knowing this, developing a business while playing sport was a great way to navigate life after sport. In 2022 a conversation with Ben Beard and Tim Bentley who have over 25 plus years commercial experience in manufacturing, logistics, operations, product development, and colour management it was clear to see they both not only understood the TRU3Y Brand identity, they also saw the positive impact it could have in the Teamwear industry by using apparel as the vehicle to deliver the message around Embracing Authenticity. With the commercial experience and expertise of both Tim and Ben it seemed the perfect partnership with Samu and Paul to expand from lifestyle into Sportswear. TRU3Y Sports was incorporated in 2022 and continues to build relationships and partnerships with many great brands that align with TRU3Y values.

Locations

Australiaprimary

Country footprint

Offices in 1 countryCountry footprint: 1 country, primary AU. Codes: AU.1 countryprimary AUAU
Show as table
Countries1
Primary countryAU

All codes: AU

Addresses

  • AU62 Crockford St; Unit 1, Lot 2; Northgate, Queensland 4013Primary

Grid intelligence Members

Spending power

TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.

Spending power

Notify me about spending power

Signals & hiring

Hiring, headcount and registry-change signals, streamed to members.

Latest signal
Hiring activity
Headcount trend
Notify me about signals

Financials

Registry-filed capital and financial indicators, standardised by TheGrid.

Paid-up capital
Fiscal period
Registered charges
Revenue
Profit / loss
Notify me about financials

People & contacts

3 employee profiles on record · names withheld.

Names are withheld until a consented source exists.

Notify me about contacts Tell us who you need to reach and we will tell you when a consented source is live.

FAQ

Which legal entity operates under TRU3Y Sports?

One Queensland entity on the ABR: TRU3Y SPORTS PTY LTD (ABN 62 659 305 236), high confidence.

How many people work at TRU3Y Sports?

4 counted staff profiles at January 2026, inside the self-reported 2–10 band.

Where does TRU3Y Sports have offices?

One address on record, Australia only. Primary: 62 Crockford St, Unit 1, Lot 2, Northgate, Queensland 4013.

Has TRU3Y Sports raised funding?

None linked to this brand.

Which companies are listed alongside TRU3Y Sports?

Six peer profiles on record: Anirac Apparel and Inferno Sports.