Brand profile · Consumer Services

The Parentinc

The Parentinc works in Consumer Services, out of Singapore. It is privately held, and its site is theparentinc.com. It holds five addresses on record across five office countries. Headcount on record is 273. Its work is tagged pregnancy, marketing and advertising. The latest round on record is Series D at US$22.0M. The record links seven similar brands, most of them in Consumer Goods.

theparentinc.com LinkedIn

Profile live Privately Held 5 office countries US$ 22.0M Series D
Counted staff
273
self-reported 201–500 band
Founded
Not recorded
Legal entities
None matched
Office countries
5
5 addresses
Funding rounds
8
Series D · May 2022 · US$ 22.0M
Company type
Privately Held
self-reported
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Description

Welcome to The Parentinc.

Be part of the largest content, community, and commerce platform for parents in Southeast Asia, and join our mission to help parents have healthy pregnancies and raise healthy children and families.

Our flagship brand, theAsianparent, provides parents with relevant content via its website and app; a social network where they can connect with the community; income opportunities as niche influencers, content contributors, and research panellists; and access to curated mama and baby products and services. theAsianparent app has a 4.9-star rating and over 12 million downloads to date.

We also own and operate Mama’s Choice, a multiaward-winning mama and child brand of safe, natural, and Halal products that are dermatologist tested and FDA approved - giving mamas #OneLessWorry in their parenting journey.

In 2022, we acquired Vietnam's largest communities for women and parents, Webtretho and Bé Yêu.

In 2024, we acquired Motherswork, a premier omni-channel retailer specialising in premium mother, baby, and kids' products. Since launching in 1998, Motherswork has two stores in Singapore and 10 in China, and offers over 300 esteemed brands, with the exclusive distribution of 20 brands including Avent, Joolz and Stokke.

Our investors include Central Retail Corp., East Ventures, Fosun Int'l, Global Grand Leisure, JD.com, LINE SEA Corp., Mirae Asset-Naver New Growth Fund, Redbadge Pacific, SCB 10X, Tigris Capital, Vertex Ventures, and WHG Holdings.

At The Parentinc, we offer the opportunity to make a meaningful contribution to improving the quality of families’ lives through technology. We push our team to ignite their curiosity, take ownership, and lead with integrity. With us, you will hone your talent, awaken your potential, turn tech & data into real world solutions, make your mark, and most of all, impact millions of families.

Together let's strive #towards100millionhealthypregnanciesandfamilies

Contact us at info@theparentinc.com

Specialties

All 22 specialties
  • media
  • parenting
  • women
  • Asia
  • Digital
  • Advertising
  • Research
  • Content
  • direct to consumer
  • commerce
  • community
  • pregnancy
  • influencer
  • Southeast Asia
  • mothers
  • parents
  • tech
  • data
  • mentorship
  • marketing
  • retail
  • distribution

Locations

5
Countries with an office address5 addresses on record
SingaporeprimaryIndonesiaMalaysiaPhilippinesThailand

Country footprint

Offices in 5 countriesCountry footprint: 5 countries, primary SG. Codes: SG, ID, MY, PH, TH.5 countriesprimary SGSGIDMYPHTH
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Countries5
Primary countrySG

All codes: SG ID MY PH TH

Addresses

  • PH26th and 27th Floors, KMC The Podium West Tower, Mandaluyong/Pasig; Pasig, Metro Manila 1605
  • SGBLK 71 Ayer Rajah Crescent #01-05; Singapore, 139951Primary
  • IDGoWork Menara Rajawali, Ground Floor, Jl. DR. Ide Anak Agung Gde Agung, Kuningan; Jakarta Selatan, 12950
  • TH50 GMM Grammy Place, AA Floor, Unit 1303-1304, Sukhumvit 21 (Asoke) Road, Klongtoey Nua, Wattana; Bangkok, 10110
  • MYSuite 50-03-11, Level 3 Wisma UOA Damansara, No.50, Jalan Dungun Damansara Heights; Kuala Lumpur, 50490

Grid intelligence Members

Funding

Last round · 6 May 2022US$ 22.0MSeries D · investor: East Ventures
Rounds8
Round typeSeries D · venture round
Amount (USD)22,000,000
Stage rank5
Investors named1
Since last round3 yr 8 mo

Funding

8 funding roundsFunding timeline. Latest round 6 May 2022: Series D, US$ 22.0M.20222026Series DUS$ 22.0M8 rounds
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Rounds8
Axis2022 to 2026
Series D · 6 May 2022US$ 22.0M

Dated rounds only. The axis ends at the date this profile was last observed, not at today.

Spending power

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Signals & hiring

Hiring, headcount and registry-change signals, streamed to members.

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Financials

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People & contacts

4 employee profiles on record · names withheld.

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FAQ

How many people work at The Parentinc?

273 counted staff profiles at January 2026, inside the self-reported 201–500 band.

Where does The Parentinc have offices?

Five addresses on record across 5 countries. Primary: BLK 71 Ayer Rajah Crescent #01-05, Singapore 139951.

Has The Parentinc raised funding?

Eight rounds. Latest 6 May 2022: Series D, US$22,000,000, investor East Ventures.

What does The Parentinc list as its specialties?

22 tags on the brand's own list, among them pregnancy, marketing and advertising.

Which companies are listed alongside The Parentinc?

Seven peer profiles on record: theAsianparent and Tentang Anak.

What is The Parentinc's website?

theparentinc.com