Spending power
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Key facts
Counted staff
9
self-reported band not used
Founded
2007
19 years
Legal entities
None matched
Office countries
1
2 addresses
Funding rounds
None on record
Company type
Privately Held
self-reported
Description
The Brand Makers (formerly Direct Group Uniforms/DG Sport) is a leading provider of apparel and promotional merchandise including; corporate, school, trade and sports uniforms.
We are a 100% kiwi owned and operated company. Originally established in Hamilton (NZ) in 2005, the company saw major growth when purchased and combined with Stitchit Embroidery in 2007 by Gordon Smith and Liz Bond.
The Brand Makers now has two branches in Hamilton (head office) and Auckland and services the entire country with a broad range of quality garments and promotional products.
The Brand Makers services 4,000+ clients nationwide and has expanded the team to include key account managers, sales representatives, a robust customer services and back office.
Get in touch for your branded apparel, uniform and promotional merchandise needs!
Specialties
All 8 specialties
- Embroidery and Screenprinting
- School Uniforms
- Work Wear and Safety Gear
- Leavers Wear
- Sporting Equipment and Apparel
- Promotional Products
- Corporate Clothing
- Uniforms
Locations
Country footprint
Show as table · Offices in 1 country
| Countries | 1 |
|---|---|
| Primary country | NZ |
All codes: NZ
Addresses
- NZ6 Latham Court; Hamilton, Waikato 3204Primary
- NZ2 Olive Road; Auckland, AUK 1061
Grid intelligence Members
Signals & hiring
Hiring, headcount and registry-change signals, streamed to members.
Latest signal
Hiring activity
Headcount trend
Financials
Registry-filed capital and financial indicators, standardised by TheGrid.
Paid-up capital
Fiscal period
Registered charges
Revenue
Profit / loss
People & contacts
4 employee profiles on record · names withheld.
Names and titles are intentionally absent from this page. The source relation carries no consent record across the privacy regimes this directory spans, so it is never requested and never stored. Search engines see exactly what you see here.
Names are withheld until a consented source exists.
FAQ
How many people work at The Brand Makers?
9 counted staff profiles at January 2026. The brand's self-reported band sits above that count and is not published as a headcount.
Where does The Brand Makers have offices?
Two addresses on record, New Zealand only. Primary: 6 Latham Court, Hamilton, Waikato 3204.
Has The Brand Makers raised funding?
None linked to this brand.
What does The Brand Makers list as its specialties?
Eight tags on the brand's own list, among them school uniforms, uniforms and promotional products.
Which companies are listed alongside The Brand Makers?
4 profiles list The Brand Makers as a peer — 79th percentile in Retail Apparel and Fashion. It lists ten peers of its own. Greenlea Rescue Helicopter and Think Uniforms list it back.