Spending power
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Key facts
Counted staff
11
self-reported 11–50 band
Founded
2001
25 years
Legal entities
None matched
Office countries
1
3 addresses
Funding rounds
None on record
Company type
Partnership
self-reported
Description
Placing Amazing Events, High Performance Camps & Sport Conference
Sports Marketing Australia (SMA) is Australia’s leading events placement organisation. Our Events Placement Program attracts quality events, high performance training camps and sports conferences into partner regions across Australia and New Zealand generating economic, branding and community benefits.
SMA is contracted to 62+ Partnering Councils and Tourism Organisations across Australian and New Zealand generating new event tourism opportunities. SMA uses its strategic relationships, market knowledge and the expertise of a dynamic, professional team to help our clients place and host more than 600 state, national and international events every year.
We help gain funding support, value-in-kind support and local marketing assistance. SMA places events through a network of more than 700 events owners and promoters. Our expert team has an extensive relationship base in Australia and internationally placing state, national and international sporting and entertainment events in awesome locations.
We take away the stress of placing events and ensure that the best outcomes are achieved for all parties.
🌍 After more than 21 years in the events industry, this year SMA expanded its footprint launching Sports Marketing International to attract more global events, high performance training camps and sports conferences into Australia and New Zealand as we head towards the 2032 Brisbane Olympic and Paralympic Games.
SMA also provides a Preferred Suppliers Program through unique partnerships with marketplace leaders across Australia. The program links event owners with suppliers who specialise in accommodation, transport, travel, sports equipment, nutrition, health and wellbeing, security and media.
We provide consultancy services to local government, promoters and event owners on a range of projects including:
✅ Facility audits ✅ Grant writing services ✅ Strategic plans ✅ Major and signature event plans
Locations
Country footprint
Show as table · Offices in 1 country
| Countries | 1 |
|---|
All codes: AU
Addresses
- AUPO BOX 446; Main Beach, Queensland 4217
- AUSuite 4/34 Park Avenue; Coffs Harbour, New South Wales 2450Primary
- AU375 Albert Rd; Level 1; South Melbourne, Victoria 3205
Grid intelligence Members
Signals & hiring
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Hiring activity
Headcount trend
Financials
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Paid-up capital
Fiscal period
Registered charges
Revenue
Profit / loss
People & contacts
4 employee profiles on record · names withheld.
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FAQ
How many people work at Sports Marketing Australia & Sports Marketing International?
The record holds 11 counted staff profiles at January 2026, inside the self-reported 11–50 band.
Where does Sports Marketing Australia & Sports Marketing International have offices?
Three addresses on record, Australia only. Primary: Suite 4/34 Park Avenue, Coffs Harbour, New South Wales 2450.
Has Sports Marketing Australia & Sports Marketing International raised funding?
None linked to this brand.
Which companies are listed alongside this brand?
11 profiles list Sports Marketing Australia & Sports Marketing International as a peer — 77th percentile in Government Relations Services. It lists ten peers of its own. YOHKA™ lists it back.