Brand profile · Education

SMK

SMK runs an Education operation from Melbourne, VIC. It is privately held, and its site is smk.co. It holds one address on record, all in Australia. Headcount on record is 1,900. Its work is tagged content marketing strategy, linkedin and google. The record links three similar brands, most of them in Marketing Services.

smk.co LinkedIn

Profile live Privately Held Founded 2010 1 office country
Counted staff
1,900
self-reported 2–10 band
Founded
2010
16 years
Legal entities
None matched
Office countries
1
1 address
Funding rounds
None on record
Company type
Privately Held
self-reported
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Description

SMK – Strategy, Media & Knowledge

Helping organisations unlock the power of digital, social, and AI.

SMK is a strategy-led training, advisory, and capability partner for marketing, communications, and public-facing teams navigating rapid digital transformation.

Based in Australia and working across APAC, we help brands, government agencies, councils, universities, and not-for-profits adapt to change, uplift capability, and modernise the way they communicate, serve, and grow in a complex, AI-driven world.

Our clients turn to us when they need to:

  • Build internal AI fluency and adoption frameworks
  • Sharpen digital marketing and social strategy
  • Boost campaign performance across social, search, and paid media
  • Uplift team capability in content, analytics, and automation
  • Navigate organisational change and skill realignment
  • Deliver in-house learning programs aligned to strategic goals

Whether you’re scaling a team’s skills, reviewing your tech stack, or exploring new ways to engage audiences, SMK offers trusted expertise and hands-on support tailored to your context, digital maturity, and ambitions.

Our services include:

✅ Strategic training – custom learning pathways and public masterclasses covering AI, social, search, paid media, and digital marketing.

✅ Coaching & advisory – 1:1 executive coaching, strategic capability sprints, expert drop-ins, and retained advisory packages.

✅ AI enablement – tool selection, prompt training, workflow design, custom GPT development, AI governance, and implementation support.

✅ Benchmarking & audits – campaign reviews, channel audits, competitive benchmarking, and capability assessments to guide planning and resourcing.

✅ Public sector and not-for-profit specialists – tailored support for government, education, healthcare, and advocacy sectors focused on trust, clarity, and measurable impact.

📍 Headquartered in Australia | 🌏 Delivering globally 🔗 https://smk.co

Specialties

All 28 specialties
  • Digital Marketing Strategy
  • Social Media Marketing
  • Generative AI in Marketing
  • AI Capability Uplift
  • Marketing Training & Education
  • Strategic Communications
  • Public Sector Marketing
  • In-House Digital Training
  • AI Adoption & Enablement
  • Executive Coaching for Marketing
  • Government Communications
  • Content Marketing Strategy
  • Paid Social Advertising
  • Digital Capability Building
  • AI Prompt Engineering
  • Analytics & Measurement
  • Team Upskilling & Development
  • Marketing Automation
  • AI Risk & Governance
  • Audience Engagement Strategy
  • Change Management for Marketing Teams
  • Platform Strategy (Meta
  • Google
  • LinkedIn
  • TikTok)
  • Capability Framework Design
  • AI Tools & Workflow Integration
  • Benchmarking & Digital Audits

Related specialties

Locations

Australiaprimary

Country footprint

Offices in 1 countryCountry footprint: 1 country, primary AU. Codes: AU.1 countryprimary AUAU
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Countries1
Primary countryAU

All codes: AU

Addresses

  • AUSuite 5, Level 6; 118 Queen Street; MELBOURNE, VIC 3000Primary

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Spending power

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Signals & hiring

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Financials

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People & contacts

4 employee profiles on record · names withheld.

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FAQ

How many people work at SMK?

1,900 counted staff profiles at January 2026, above the self-reported 2–10 band.

Where does SMK have offices?

One address on record, Australia only. Primary: Suite 5, Level 6, 118 Queen Street, MELBOURNE, VIC 3000.

Has SMK raised funding?

None linked to this brand.

What does SMK list as its specialties?

28 tags on the brand's own list, among them content marketing strategy, linkedin and google.

What is SMK's website?

smk.co