Spending power
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Brand profile · Internet & Technology
SmartrMail works in Internet & Technology, out of Melbourne, Victoria. It is privately held, and its site is smartrmail.com. It holds three addresses on record, all in Australia. Headcount on record is 6. Its work is tagged e-commerce, email marketing and advertising. Its latest round on record is Series unknown, with no amount recorded.
In 2016, our founders started SmartrMail as a side project as they were growing their online art marketplace, Bluethumb. At the time, most email tools for e-commerce sucked, especially for a small team. You were either stuck with basic tools that didn’t do what you needed to generate sales in the competitive world of ecommerce, or you had to fork out huge amounts of cash and sign annual contracts to be on legacy enterprise tools that they neither had the time or skills to use.
So they set out to build the email tool they needed themselves.
Today over a thousand merchants use SmartrMail across the globe.
We believe that with the right tools and data, sending an email shouldn’t have to take half your day. We loathe complexity, obsess over great design and seamlessly integrate your store’s data to save you time and delight your customers with better emails that get sales.
| Countries | 1 |
|---|---|
| Primary country | AU |
All codes: AU
| Rounds | 3 |
|---|---|
| Axis | 2016 to 2026 |
| Series unknown · 31 Aug 2020 | not disclosed |
Dated rounds only. The axis ends at the date this profile was last observed, not at today.
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Hiring, headcount and registry-change signals, streamed to members.
Registry-filed capital and financial indicators, standardised by TheGrid.
4 employee profiles on record · names withheld.
Names and titles are intentionally absent from this page. The source relation carries no consent record across the privacy regimes this directory spans, so it is never requested and never stored. Search engines see exactly what you see here.
Names are withheld until a consented source exists.
6 counted staff profiles at January 2026. The brand's self-reported band sits above that count and is not published as a headcount.
Three addresses on record, Australia only. Primary: Melbourne, Victoria 3000.
Three rounds. Latest 31 August 2020: Series unknown, investor Artesian VC, no amount recorded.
Four tags on the brand's own list, among them e-commerce, email marketing and advertising.
1 profile lists SmartrMail as a peer — 58th percentile in Internet & Technology. It lists ten peers of its own.