Brand profile · Retail

Sabel

Melbourne, VIC-based Sabel operates in Retail. Ownership is privately held; it publishes at sabel.com.au. It holds one address on record, all in Australia. The record counts 18 people. Tagged retail Technology and Solution Provider. Two Australian registrations (ABN) are candidate matches. It is listed alongside six similar brands, mostly in Advertising Services.

Profile live Privately Held Founded 2021 2 registry matches ABN 1 office country
Registry match · ABR

Key facts

Counted staff
18
self-reported 11–50 band
Founded
2021
5 years
Registry matches
2
ABR
Office countries
1
1 address
Funding rounds
None on record
Company type
Privately Held
self-reported
Use this profile Compare Your shortlist

Legal entities

1 brand → 2 possible registrationsThese are name matches on ABR. 2 registrations share this brand's name; which one you contract with is a question for the register.
  • SABEL PTY LTD

    ABN75073293384

    NSWMedium confidenceMatched on exact nameABR

  • SABEL GROUP PTY LTD

    ABN51095880532

    VICMedium confidenceMatched on exact nameABR

Legal entities

Sabel: 2 registry entitiesSabel is linked to 2 registry entities: SABEL PTY LTD (ABN 75073293384, candidate); SABEL GROUP PTY LTD (ABN 51095880532, candidate).SabelSABEL PTY LTDABN 75073293384Candidate · Medium confidenceSABEL GROUP PTY LTDABN 51095880532Candidate · Medium confidence
Show as table · Sabel: 2 registry entities
Sabel: 2 registry entities
SABEL PTY LTDABN 75073293384
SABEL GROUP PTY LTDABN 51095880532
Confirmed matches0 of 2

A candidate is a name match on the registry, not a confirmed identity, and two candidates are ambiguity rather than a corporate structure.

Description

Established in 2001, as Vitag and rebranded Sabel in 2021, we offer a diverse range of retail technology. We have always been an innovative disruptor and challenged the established norm. Disrupting an industry is awesome. Innovation is exciting. It’s progress. It’s what pushes the world forward.

Part of the Sabel Group, Sabel alongside Vitag offer Australian retailers’ retail technology solutions, facilitating in-store security, insight, and technology, with a focus on a frictionless customer experience.

Sabel is a strong team of individuals who share a passion for retail, business and technology, with innovation at the core of all we do.

We believe in removing the old and established barriers that many retailers still use between them and good customer experience. We offer cutting-edge merchandising, display and security products that cater to a seamless customer experience.

Working with the world’s leading brands, our product range is designed to meet the expectations of today’s retailers while offering unprecedented insight into store operations and customer experience.

Our wide selection of solutions encompasses, mPOS, product inventory and management, merchandising, security, as well as data capture.

Specialties

All 1 specialty
  • Retail Technology and Solution Provider

Locations

Country footprint

Offices in 1 countryCountry footprint: 1 country, primary AU. Codes: AU.1 countryprimary AUAU
Show as table · Offices in 1 country
Offices in 1 country
Countries1
Primary countryAU

All codes: AU

Addresses

  • AUUnit 16; 56 Norcal Road; Melbourne, VIC 3131Primary

Grid intelligence Members

Spending power

TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.

Spending power

Signals & hiring

Hiring, headcount and registry-change signals, streamed to members.

Latest signal
Hiring activity
Headcount trend

Financials

Registry-filed capital and financial indicators, standardised by TheGrid.

Paid-up capital
Fiscal period
Registered charges
Revenue
Profit / loss

People & contacts

4 employee profiles on record · names withheld.

Names and titles are intentionally absent from this page. The source relation carries no consent record across the privacy regimes this directory spans, so it is never requested and never stored. Search engines see exactly what you see here.

Counts only. No names are stored here, and none are served.

Notify me about contacts Tell us who you need to reach and we will tell you when a consented source is live.

FAQ

Which legal entities operate under Sabel?

Two Australian entities on the ABR. SABEL PTY LTD (ABN 75 073 293 384) and SABEL GROUP PTY LTD (ABN 51 095 880 532). Both medium confidence.

How many people work at Sabel?

The record holds 18 counted staff profiles at January 2026, inside the self-reported 11–50 band.

Where does Sabel have offices?

One address on record, Australia only. Primary: Unit 16, 56 Norcal Road, Melbourne, VIC 3131.

Has Sabel raised funding?

None linked to this brand.

What does Sabel list as its specialties?

One tag on the brand's own list, among them Retail Technology and Solution Provider.

Which companies are listed alongside Sabel?

7 profiles list Sabel as a peer — 95th percentile in Retail. It lists ten peers of its own. Lamson Concepts and Vitag Pty Ltd list it back.

What is Sabel's website?