Spending power
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Key facts
Counted staff
108
self-reported band not used
Founded
2002
24 years
Legal entities
None matched
Office countries
1
1 address
Funding rounds
None on record
Company type
Privately Held
self-reported
Description
Provincial Home Living began its journey in 2002 in the heart of Wangaratta, Victoria. What started as a small store on Reid Street, born from a passion for homewares and furniture, has grown into a beloved Australian brand with 37 stores across the country. From humble beginnings, we’ve expanded from country Victoria to major cities like Melbourne, Sydney, Brisbane, and beyond, with aspirations to open more superstores.
We are still proudly family-owned and managed, staying true to our vision of creating beautiful, timeless pieces that are designed for everyday living. Our range of furniture and homewares is inspired by enduring classic design, offering understated elegance that transcends trends and fits seamlessly into modern lifestyles. Whether you're furnishing a new home or refreshing a space, our products are made to be enjoyed and cherished by the whole family.
Each of our stores is thoughtfully merchandised in room setups to display our evolving range of furniture and homewares. Our online store with its inspirational images and complete catalogue of our products enables you to shop from the comfort of your own home or plan what you would like to see in your favourite store on your next visit.
It’s certainly an exciting time to join our Provincial family. With our continued growth, we offer great career prospects, management opportunities and a chance to be an integral part of this amazing and exciting brand.
Specialties
All 1 specialty
- Furniture and Homewares
Locations
Country footprint
Show as table · Offices in 1 country
| Countries | 1 |
|---|---|
| Primary country | AU |
All codes: AU
Addresses
- AU17 Madden Gr; Level 1; Richmond, Victoria 3121Primary
Grid intelligence Members
Signals & hiring
Hiring, headcount and registry-change signals, streamed to members.
Latest signal
Hiring activity
Headcount trend
Financials
Registry-filed capital and financial indicators, standardised by TheGrid.
Paid-up capital
Fiscal period
Registered charges
Revenue
Profit / loss
People & contacts
4 employee profiles on record · names withheld.
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FAQ
How many people work at Provincial Home Living?
108 counted staff profiles at January 2026. The brand's self-reported band sits above that count and is not published as a headcount.
Where does Provincial Home Living have offices?
One address on record, Australia only. Primary: 17 Madden Gr, Level 1, Richmond, Victoria 3121.
Has Provincial Home Living raised funding?
None linked to this brand.
What does Provincial Home Living list as its specialties?
One tag on the brand's own list, among them Furniture and Homewares.
Which companies are listed alongside Provincial Home Living?
17 profiles list Provincial Home Living as a peer — 98th percentile in Retail. It lists ten peers of its own. Large Format Retail Association (LFRA) and Pillow Talk Australia list it back.