Brand profile · Retail

Primer Kenrich Sdn. Bhd.

Primer Kenrich Sdn. Bhd. works in Retail, out of Damansara Perdana, Selangor. It is privately held, and its site is primergrp.com. It holds one address on record, all in Malaysia. Headcount on record is 34. Its work is tagged retail, distribution and outdoor. The record links five similar brands, most of them in Retail.

primergrp.com LinkedIn

Profile live Privately Held 1 office country
Counted staff
34
self-reported band not used
Office countries
1
1 address
Company type
Privately Held
self-reported
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Description

Primer Kenrich Sdn. Bhd. (PKSB) is a wholly owned subsidiary of The Primer Group. PKSB started off by bringing branded consumer and sports products to leading department stores, and from there expanded by opening multi-brand concept stores that carry a wide and diverse range of brands and categories and then diversifying further into premium branding and positioning in key malls. Its unique offerings include branded products in various categories such as footwear, outdoor gear, travel, accessories and apparel that appeal to all ages, markets and lifestyles.

PKSB initially concentrated its operations in key cities such as the capital of Kuala Lumpur, but has since aggressively expanded to include more cities and territories across Malaysia such as Ipoh and Malacca, thus widening the Primer Group’s footprint in the country’s retail landscape.

Our Vision Be the leader in global distribution and innovation of premium goods and services.

Core Values

  • Integrity
  • Self-Discipline
  • Teamwork
  • Entrepreneurial Spirit
  • Passion for Excellence

Specialties

All 6 specialties
  • retail
  • distribution
  • footwear
  • lifestyle
  • outdoor
  • consumer brands

Locations

Malaysiaprimary

Country footprint

Offices in 1 countryCountry footprint: 1 country, primary MY. Codes: MY.1 countryprimary MYMY
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Countries1
Primary countryMY

All codes: MY

Addresses

  • MYJalan PJU 8/8A; Menara BATA, PJ Trade Centre; Damansara Perdana, Selangor 47820Primary

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Spending power

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Signals & hiring

Hiring, headcount and registry-change signals, streamed to members.

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Financials

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People & contacts

4 employee profiles on record · names withheld.

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FAQ

How many people work at Primer Kenrich Sdn. Bhd.?

34 counted staff profiles at January 2026. The brand's self-reported band sits above that count and is not published as a headcount.

Where does Primer Kenrich Sdn. Bhd. have offices?

One address on record, Malaysia only. Primary: Jalan PJU 8/8A, Menara BATA, PJ Trade Centre, Damansara Perdana, Selangor 47820.

Has Primer Kenrich Sdn. Bhd. raised funding?

None linked to this brand.

What does Primer Kenrich Sdn. Bhd. list as its specialties?

Six tags on the brand's own list, among them retail, distribution and outdoor.

Which companies are listed alongside Primer Kenrich Sdn. Bhd.?

2 profiles list Primer Kenrich Sdn. Bhd. as a peer — 86th percentile in Retail. It lists ten peers of its own.

What is Primer Kenrich Sdn. Bhd.'s website?

primergrp.com