Spending power
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Key facts
Counted staff
4
self-reported 2–10 band
Founded
2020
6 years
Legal entities
None matched
Office countries
1
1 address
Funding rounds
None on record
Company type
Privately Held
self-reported
Description
At PlaySpark, we amplify customer acquisition and retention for brands using white-labelled mobile games, through our self service game creator platform.
Sports teams, leagues and media publishers are looking for new ways to cut through the noise and engage with their audiences and loyal customers more deeply and more often. We exist to solve these problems through rewarded gaming experiences.
PlaySpark allows anyone to build their own game through our self service game creator, add their branding and alter elements of the game to make it look and feel the way they want it to. They can also add in game marketing elements to the game, such as rewarded video, playable ads and call to actions, creating an immersive end to end marketing solution.
We also transform content websites or apps from passive viewer platforms into supercharged gamified sites by integrating game elements such as points, leaderboards, badges, mini games and dynamic rewarded behaviours. This turns users into active participants, using game mechanics to drive repeat site visits, more content views and higher yielding ad revenue.
Specialties
All 9 specialties
- loyalty
- technology
- software
- fan engagement
- Software
- adtech
- gaming
- gamification
- marketing
Locations
Country footprint
Show as table · Offices in 1 country
| Countries | 1 |
|---|---|
| Primary country | AU |
All codes: AU
Addresses
- AUMelbourne , VictoriaPrimary
Grid intelligence Members
Signals & hiring
Hiring, headcount and registry-change signals, streamed to members.
Latest signal
Hiring activity
Headcount trend
Financials
Registry-filed capital and financial indicators, standardised by TheGrid.
Paid-up capital
Fiscal period
Registered charges
Revenue
Profit / loss
People & contacts
4 employee profiles on record · names withheld.
Names and titles are intentionally absent from this page. The source relation carries no consent record across the privacy regimes this directory spans, so it is never requested and never stored. Search engines see exactly what you see here.
Counts only. No names are stored here, and none are served.
FAQ
How many people work at PlaySpark?
The record holds 4 counted staff profiles at January 2026, inside the self-reported 2–10 band.
Where does PlaySpark have offices?
One address on record, Australia only. Primary: Melbourne, Victoria.
Has PlaySpark raised funding?
None linked to this brand.
What does PlaySpark list as its specialties?
Nine tags on the brand's own list, among them gaming, software and fan engagement.
Which companies are listed alongside PlaySpark?
12 profiles list PlaySpark as a peer — 93rd percentile in Advertising Services. It lists ten peers of its own.