Brand profile · Advertising Services

Playground xyz

Playground xyz runs an Advertising Services operation from Sydney, New South Wales. Privately held, at playgroundxyz.com. Seven addresses sit on record, spread over four office countries. It employs 10 people, on the record. It lists user focus, measurability and higher yields for publishers among its specialties. Two Australian registrations (ABN) are candidate matches. Its latest round on record is Series unknown, with no amount recorded.

playgroundxyz.com LinkedIn

Profile live Privately Held 2 registry matches ABN 4 office countries 1 funding round
Registry match · ABR
Counted staff
10
self-reported band not used
Founded
Not recorded
Registry matches
2
ABR
Office countries
4
7 addresses
Funding rounds
1
Series unknown · Feb 2020
Company type
Privately Held
self-reported
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Legal entities

1 brand → 2 possible registrationsThe join is a normalised name comparison against ABR. Treat every row below as a lead to verify, not as an established identity.

  • PLAYGROUND (XYZ) HOLDINGS PTY LTD

    ABN76607526027

    NSWMedium confidenceMatched on exact nameABR

  • PLAYGROUND XYZ AUSTRALIA PTY LTD

    ABN42607532365

    NSWMedium confidenceMatched on exact nameABR

Legal entities

Playground xyz: 2 registry entitiesPlayground xyz is linked to 2 registry entities: PLAYGROUND (XYZ) HOLDINGS PTY LTD (ABN 76607526027, candidate); PLAYGROUND XYZ AUSTRALIA PTY LTD (ABN 42607532365, candidate).Playground xyzPLAYGROUND (XYZ)HOLDINGS PTY LTDABN 76607526027Candidate · Medium confidencePLAYGROUND XYZAUSTRALIA PTY LTDABN 42607532365Candidate · Medium confidence
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PLAYGROUND (XYZ) HOLDINGS PTY LTDABN 76607526027
PLAYGROUND XYZ AUSTRALIA PTY LTDABN 42607532365
Confirmed matches0 of 2

A candidate is a name match on the registry, not a confirmed identity, and two candidates are ambiguity rather than a corporate structure.

Description

Playground xyz was acquired by GumGum in 2021 and is now GumGum! Please follow GumGum's LinkedIn page to keep up with the latest and greatest on attention measurement, creative solutions, and the Mindset Graph™.

Specialties

All 4 specialties
  • User focus
  • Measurability
  • Higher yields for publishers
  • Higher return for advertisers

Locations

4
Countries with an office address7 addresses on record
AustraliaprimarySingaporeUnited KingdomUnited States

Country footprint

Offices in 4 countriesCountry footprint: 4 countries, primary AU. Codes: AU, GB, SG, US.4 countriesprimary AUAUGBSGUS
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Countries4
Primary countryAU

All codes: AU GB SG US

Addresses

  • AU61 York St; Sydney, New South WalesPrimary
  • AUBrisbane
  • GBLondon
  • USLos Angeles
  • AUMelbourne
  • USNew York
  • SGSingapore

Grid intelligence Members

Funding

Last round · 1 February 2020Amount not recordedSeries unknown
Rounds1
Round typeSeries unknown · venture round
Amount (USD)not recorded
Stage ranknot recorded
Investors named0
Since last round5 yr 11 mo

Funding

1 funding roundFunding timeline. Latest round 1 Feb 2020: Series unknown, amount not disclosed.20202026Series unknownamount not disclosed1 round
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Rounds1
Axis2020 to 2026
Series unknown · 1 Feb 2020not disclosed

Dated rounds only. The axis ends at the date this profile was last observed, not at today.

Spending power

TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.

Spending power

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Signals & hiring

Hiring, headcount and registry-change signals, streamed to members.

Latest signal
Hiring activity
Headcount trend
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Financials

Registry-filed capital and financial indicators, standardised by TheGrid.

Paid-up capital
Fiscal period
Registered charges
Revenue
Profit / loss
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People & contacts

4 employee profiles on record · names withheld.

The people relation is never requested, so there is nothing here to unlock.

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FAQ

Which legal entities operate under Playground xyz?

Two New South Wales entities on the ABR: PLAYGROUND (XYZ) HOLDINGS PTY LTD (ABN 76 607 526 027) and PLAYGROUND XYZ AUSTRALIA PTY LTD (ABN 42 607 532 365). Both medium confidence.

How many people work at Playground xyz?

10 counted staff profiles at January 2026. The brand's self-reported band sits above that count and is not published as a headcount.

Where does Playground xyz have offices?

Seven addresses on record across 4 countries. Primary: 61 York St, Sydney, New South Wales.

Has Playground xyz raised funding?

One round. Latest 1 February 2020: Series unknown, no amount recorded.

What does Playground xyz list as its specialties?

Four tags on the brand's own list, among them User focus, Measurability and Higher yields for publishers.

What is Playground xyz's website?

playgroundxyz.com