Brand profile · Advertising Services

Philippine Association of National Advertisers (PANA)

Philippine Association of works in Advertising Services, out of Makati, Metro Manila. A nonprofit, at pana.com.ph. It holds one address on record, all in the Philippines. It employs 10 people, on the record. It lists PANATA Marketing Effectiveness Awards, brand Academy and PANA Foundation Youth Congress among its specialties. The record links nine similar brands, most of them in Advertising Services.

Profile live Nonprofit Founded 1958 1 office country

Key facts

Counted staff
10
self-reported 2–10 band
Founded
1958
68 years
Legal entities
None matched
Office countries
1
1 address
Funding rounds
None on record
Company type
Nonprofit
self-reported
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Description

The Philippine Association of National Advertises (PANA) is a non-stock, non-profit organization whose members are small to large-scale companies engaged in marketing communications for their goods and services using various media types - broadcast, print, outdoor, digital, below the line.

As an organization, the Association speaks for and represents members at industry and government meetings and discussions where the interest of the national advertisers are involved.

As liaison for the government, the Association generally opposes any types of controls that restrict or repress the rights and freedom of advertisers.

PANA has always maintained that self-regulation is the best form of regulation for the industry as opposed to government controls.

PANA is signatory to the tri-partite agreement formed with the Association of Accredited Advertising Agencies of the Philippines (4As) and the Kapisanan ng mga Brodkaster ng Pilipinas (KBP) which established the Ad Standards Council. ASC is responsible for content regulation.

The Association has been involved in the development and enforcement of the Advertising Standards Council Code of Ethics, Rules and Regulation and makes its strict adoption a condition of membership.

Specialties

All 7 specialties
  • PANATA Marketing Effectiveness Awards
  • Brand Academy
  • PANA Foundation Youth Congress
  • PANA General Membership Meetings (GMM)
  • PANAnaw Brand Communications Students' Competition
  • Brand Master
  • Online Learning Sessions

Locations

Country footprint

Offices in 1 countryCountry footprint: 1 country, primary PH. Codes: PH.1 countryprimary PHPH
Show as table · Offices in 1 country
Offices in 1 country
Countries1
Primary countryPH

All codes: PH

Addresses

  • PHUnit 2D Torre de Salcedo Bldg.; 184 Salcedo St. Legaspi Village; Makati, Metro ManilaPrimary

Grid intelligence Members

Spending power

TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.

Spending power

Signals & hiring

Hiring, headcount and registry-change signals, streamed to members.

Latest signal
Hiring activity
Headcount trend

Financials

Registry-filed capital and financial indicators, standardised by TheGrid.

Paid-up capital
Fiscal period
Registered charges
Revenue
Profit / loss

People & contacts

4 employee profiles on record · names withheld.

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The people relation is never requested, so there is nothing here to unlock.

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FAQ

How many people work at Philippine Association of National Advertisers (PANA)?

10 counted staff profiles at January 2026, inside the self-reported 2–10 band.

Where does Philippine Association of National Advertisers (PANA) have offices?

One address on record, Philippines only. Primary: Unit 2D Torre de Salcedo Bldg., 184 Salcedo St. Legaspi Village, Makati, Metro Manila.

Has Philippine Association of National Advertisers (PANA) raised funding?

None linked to this brand.

What does Philippine Association of National Advertisers (PANA) list as its specialties?

Seven tags on the brand's own list, among them PANATA Marketing Effectiveness Awards, Brand Academy and PANA Foundation Youth Congress.

Which companies are listed alongside Philippine Association of National Advertisers (PANA)?

4 profiles list Philippine Association of National Advertisers (PANA) as a peer — 77th percentile in Advertising Services. It lists ten peers of its own. Philippine Marketing Association lists it back.

What is Philippine Association of National Advertisers (PANA)'s website?