Spending power
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Key facts
Counted staff
57
self-reported band not used
Founded
2002
24 years
Legal entities
None matched
Office countries
1
1 address
Funding rounds
None on record
Company type
Privately Held
self-reported
Description
New Zealand Panels Group is a leading manufacturer of melamine, veneer, HPL and acrylic decorative panels for use in cabinetry, furniture and wall panels under the Prime Panels and Bestwood brands. Prime Panels also distributes engineered stone and HPL benchtops along with a range of decorative profile wall panels.
Dezignatek is the biggest producer of thermoform cabinetry doors in NZ and provides custom edging for melamine, acrylic and HPL doors.
Two joinery supplies businesses - Impey's and Anthony Shearer service the North Island and South Island joinery respectively, distributing the entire range of branded products from NZ Panels Group from panels to benchtops, sinks and accessories.
In December 2021, New Zealand Panels Group acquired New Zealand's largest sink manufacturer and distributor, Acero, best known for its Mercer range of sinks along with a range of tapware and accessories. Wilsonart HPL benchtops and Durasein solid surfaces were acquired as part of this and now distributed by Impey's and Anthony Shearer.
The company has grown rapidly to number more than 300 people but fiercely adheres to a small company DNA and a culture established by the founding partners who are on the current Board.
With a journey to become carbon negative, the company has ECNZ accreditation over a wide range of products, and is proactively working across a number of fronts to improve sustainability, increase recycling and re-use of its products and lower its energy usage.
Specialties
All 10 specialties
- veneer panels
- melamine panels
- acrylic panels
- engineered stone benchtops
- high pressure laminate
- joinery supplies
- Thermoform doors and drawers
- Custom finishing for doors and drawers
- sinks and tapware
- solid surface acrylic
Locations
Country footprint
Show as table · Offices in 1 country
| Countries | 1 |
|---|---|
| Primary country | NZ |
All codes: NZ
Addresses
- NZ15 Kerwyn Ave; East Tamaki, Auckland 2013Primary
Grid intelligence Members
Signals & hiring
Hiring, headcount and registry-change signals, streamed to members.
Latest signal
Hiring activity
Headcount trend
Financials
Registry-filed capital and financial indicators, standardised by TheGrid.
Paid-up capital
Fiscal period
Registered charges
Revenue
Profit / loss
People & contacts
4 employee profiles on record · names withheld.
Names and titles are intentionally absent from this page. The source relation carries no consent record across the privacy regimes this directory spans, so it is never requested and never stored. Search engines see exactly what you see here.
The people relation is never requested, so there is nothing here to unlock.
FAQ
How many people work at New Zealand Panels Group?
57 counted staff profiles at January 2026. The brand's self-reported band sits above that count and is not published as a headcount.
Where does New Zealand Panels Group have offices?
One address on record, New Zealand only. Primary: 15 Kerwyn Ave, East Tamaki, Auckland 2013.
Has New Zealand Panels Group raised funding?
None linked to this brand.
What does New Zealand Panels Group list as its specialties?
Ten tags on the brand's own list, among them veneer panels, melamine panels and acrylic panels.
Which companies are listed alongside New Zealand Panels Group?
36 profiles list New Zealand Panels Group as a peer — 99th percentile in Wholesale Building Materials. It lists ten peers of its own. Dezignatek Limited and polytec NZ list it back.