Spending power
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Brand profile · Retail
New Aim runs a Retail operation from Hawthorn East, Victoria. It is privately held, and its site is newaim.com.au. It holds two addresses on record, all in Australia. Headcount on record is 178. Its work is tagged retail. One Australian registration (ABN) is a candidate match. The record links nine similar brands, most of them in Retail.
ABN50115804432
| NEW AIM LTD | ABN 50115804432 |
|---|---|
| Confirmed matches | 0 of 1 |
A candidate is a name match on the registry, not a confirmed identity, and two candidates are ambiguity rather than a corporate structure.
New Aim is Australia's largest and fastest-growing private ecommerce company. Since 2005, we've evolved from marketplace seller to ecommerce enabler, ranking among the 'Top 500 Private Companies' in Australia.
With proprietary technology, we're improving procurement, supply chain management, multichannel integration, and price decisioning. We’re reimagining the possibilities of ecommerce using technology that empowers Aussie businesses to transform the way they start and scale online.
Our business-to-many (B2M) model is unique in the Australian market. We partner with Australia’s most-loved household brands and online marketplaces including Amazon, Catch, eBay, MyDeal, Kogan, Big W, Costco Wholesale, Barbeques Galore, David Jones, Harvey Norman and Myer.
Through our B2B2C marketplace, Dropshipzone, we’re creating an ecosystem that enables thousands of SMEs to start and scale with ecommerce.
Today, we have more than 400 employees from Melbourne, Australia to Guangzhou, China who all work for the same mission: to reimagine the possibilities of ecommerce, introduce new technologies to democratise business ownership, and inspire entirely new categories of business.
Awards and recognition
- In 2018, New Aim was listed as the 82nd fastest-growing company in Australia by the Australian Financial Review Fast 100.
- In 2019, New Aim was listed as the 349th largest private company in Australia by revenue by the Australian Financial Review.
- In March 2020, New Aim was listed as the 49th fastest-growing company in Australia by the Australian Financial Review’s Fast 100.
- In April 2020, New Aim was listed as the 205th fastest-growing company in Asia Pacific by the Financial Times.
- In 2021, New Aim was listed as the 188th fastest-growing company in Asia Pacific by the Financial Times.
- In 2024, New Aim secured the 282nd spot for 'Top 500 Private companies' in Australia
| Countries | 1 |
|---|---|
| Primary country | AU |
All codes: AU
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Hiring, headcount and registry-change signals, streamed to members.
Registry-filed capital and financial indicators, standardised by TheGrid.
4 employee profiles on record · names withheld.
Names and titles are intentionally absent from this page. The source relation carries no consent record across the privacy regimes this directory spans, so it is never requested and never stored. Search engines see exactly what you see here.
Names are withheld until a consented source exists.
One Victoria entity on the ABR: NEW AIM LTD (ABN 50 115 804 432), medium confidence.
178 counted staff profiles at January 2026. The brand's self-reported band sits above that count and is not published as a headcount.
2 addresses on record.
None linked to this brand.
Three tags on the brand's own list, among them retail.
Nine peer profiles on record: Reach Markets and Dropshipzone.