Brand profile · Luxury Goods & Jewelry

NAJO Jewellery

NAJO Jewellery is a Luxury Goods & Jewelry brand in Redfern, NSW. Privately held, at najo.com.au. It holds one address on record, all in Australia. It employs 20 people, on the record. It lists jewellery and jewellery design among its specialties. It is listed alongside nine similar brands, mostly in Retail Luxury Goods and Jewelry.

Profile live Privately Held Founded 1986 1 office country

Key facts

Counted staff
20
self-reported 11–50 band
Founded
1986
40 years
Legal entities
None matched
Office countries
1
1 address
Funding rounds
None on record
Company type
Privately Held
self-reported
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Description

ABOUT NAJO Self-expression by design

Since 1986, NAJO’s harmonious jewellery designs have empowered individuals to express themselves creatively and beautifully while staying true to their personalities. Fusing unconventionality with a timeless appeal, our sophisticated and bold jewellery design aesthetic is unique.

Born in Australia, Jo Tory is proud to be one of the country’s pioneering female founders. She has been our Creative Director since NAJO’s formation, steering the company to be one of Australia’s most successful fine jewellery brands today. Jo also sits on the Jewellers Association of Australia’s Board of Directors, where she actively promotes the highest standards and ethics within the Australian jewellery industry.

OUR DESIGNS Creating harmony between jewellery and nature

NAJO’s enduring aesthetic is forever defined by Mother Nature’s artistry. We’ve long admired her ephemeral beauty in the world around us. Perfectly imperfect pebbles, ethereal dewdrops, cascading water – our pure design ethos balances elegance and beauty with timelessness. The sense of proportion of our designs, the clean, uncluttered lines, and the harmony in how the elements play out speak to those who wish to express understated sophistication and style.

OUR STUDIO Australian by nature. International by design.

NAJO’s studio is based in Redfern, an inner-city Sydney suburb brimming with creativity, cafes and cultural heritage. Our close-knit team is primarily female, and many of us have worked together for decades.

All of us are travellers and explorers with a passion for design, an eye for beauty, and a love of slow jewellery that endures. Our diverse expertise crosses industries and continents, enabling us to bring unique perspectives to the creative table. We absolutely love what we do and why we do it: to create jewellery with beauty and soul that empowers women to express themselves creatively and beautifully while staying true to their personalities.

Specialties

All 4 specialties
  • Sterling Silver
  • Jewellery
  • Jewellery Design
  • Gold Plating

Locations

Country footprint

Offices in 1 countryCountry footprint: 1 country, primary AU. Codes: AU.1 countryprimary AUAU
Show as table · Offices in 1 country
Offices in 1 country
Countries1
Primary countryAU

All codes: AU

Addresses

  • AURedfern, NSW 2016Primary

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Spending power

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Spending power

Signals & hiring

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Headcount trend

Financials

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People & contacts

4 employee profiles on record · names withheld.

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FAQ

How many people work at NAJO Jewellery?

20 counted staff profiles at January 2026, inside the self-reported 11–50 band.

Where does NAJO Jewellery have offices?

One address on record, Australia only. Primary: Redfern, NSW 2016.

Has NAJO Jewellery raised funding?

None linked to this brand.

What does NAJO Jewellery list as its specialties?

Four tags on the brand's own list, among them jewellery and jewellery design.

Which companies are listed alongside NAJO Jewellery?

15 profiles list NAJO Jewellery as a peer — 98th percentile in Luxury Goods & Jewelry. It lists ten peers of its own. CUSHLA WHITING and Grew & Co list it back.

What is NAJO Jewellery's website?