Brand profile · Business Consulting

MSJ Advisory

Sydney, New South Wales-based MSJ Advisory operates in Business Consulting. It is privately held, and its site is msjadvisory.com. It holds one address on record, all in Australia. Headcount on record is 5. Its work is tagged dashboards, bookkeeping and predictive analytics. It is listed alongside eight similar brands, mostly in Staffing and Recruiting.

LinkedIn

Profile live Privately Held Founded 2025 1 office country
Counted staff
5
self-reported 2–10 band
Founded
2025
1 years
Legal entities
None matched
Office countries
1
1 address
Funding rounds
None on record
Company type
Privately Held
self-reported
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Description

MSJ Advisory is a boutique finance, analytics, and strategy firm. We serve mid-market companies across Australia and New Zealand.

There is a mid-market capability gap for integrated finance advisory:

  • Misaligned value expectations with larger firms (high overheads and legacy business models)
  • Lack of capability among lower-tier providers for high-stakes work

We combine top-tier expertise with agile delivery to support operational scaling, and critical decision-making.

We’re not competing on price; we’re redefining value for the mid-market.

Some examples of MSJ Advisory's clients:

  • Group CFO, Expert360 (https://expert360.com/): Group CFO and MSJ team operate as the outsourced finance function
  • Interim CFO PlayHQ (https://www.playhq.com/)
  • Interim Global CFO and COO, Abyss Solutions (https://abysssolutions.co/): MSJ operates as the global CFO and COO as well as outsourced finance function. Has critically supported a recapitalisation and operating model transformation.
  • Interim CFO, Financial Controller and Corporate Finance team for Kismet Healthcare (https://www.kismet.healthcare/): debt advisory, bolt on acquisition and finance operations.
  • Interim CFO, Grow Inc (https://www.grow.inc/): design and execution of finance operating model, employee incentive scheme reset, investor relations.

-Deal origination services, Leading Venture Fund (AU/NZ).

  • CFO and outsourced finance and analytics, Press Pay (https://presspay.com.au/)
  • CFO and outsourced finance and analytics, Vively Health (https://www.vively.com.au/)
  • Interim CFO, Osteon Medical (https://www.osteonmedical.com/)
  • Outsourced finance team, FounderCo (https://www.founderco.com/)
  • Outsourced finance team, Clear Value (https://www.clearvalue.co/)
  • Outsourced CFO and finance team, Leading Health Technology disruptor.
  • Fund administration and accounting, Leading Fund Manager (Oceania).

Specialties

All 13 specialties
  • CFO
  • Financial model
  • Corporate finance
  • Outsourcing
  • Bookkeeping
  • Customer behavioural modelling
  • Employee incentives
  • ESOP
  • Exit strategy plans
  • Predictive analytics
  • Cloud infrastructure
  • Financial statements
  • Dashboards

Related specialties

Locations

Australiaprimary

Country footprint

Offices in 1 countryCountry footprint: 1 country, primary AU. Codes: AU.1 countryprimary AUAU
Show as table
Countries1
Primary countryAU

All codes: AU

Addresses

  • AU110 Barangaroo Av; Level 35; Sydney, New South Wales 2000Primary

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Signals & hiring

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Financials

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People & contacts

4 employee profiles on record · names withheld.

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FAQ

How many people work at MSJ Advisory?

5 counted staff profiles at January 2026, inside the self-reported 2–10 band.

Where does MSJ Advisory have offices?

One address on record, Australia only. Primary: 110 Barangaroo Av, Level 35, Sydney, New South Wales 2000.

Has MSJ Advisory raised funding?

None linked to this brand.

What does MSJ Advisory list as its specialties?

13 tags on the brand's own list, among them dashboards, bookkeeping and predictive analytics.

Which companies are listed alongside MSJ Advisory?

Eight peer profiles on record: Excolo. and Perigon Group.