Spending power
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Brand profile · Consumer Goods
Burswood, Auckland-based Masport operates in Consumer Goods. Ownership is privately held; it publishes at masport.com. The record carries two addresses across two office countries. The record counts 72 people. It is listed alongside seven similar brands, mostly in Retail.
Masport Limited commenced as a family owned manufacturing company in 1910 in Auckland, New Zealand. Since then the Masport brand has become a symbol for good quality, reliable outdoor equipment for generations of people worldwide.
Masport introduced an iron foundry in 1911 and started manufacturing vacuum pumps and stationary engines for a range of agricultural equipment. After establishing a solid base in the farming industry, Masport started to diversify producing its first hand mowers in 1930 and New Zealand’s first petrol-powered lawnmower in 1938.
Masport manufactured munitions for the army during World War 2. Post-war the company refocused on its core business, introducing further farm machinery such as ride-on tractors. With a growing reputation for engineering excellence, the company expanded off shore with an increasing range of agricultural, horticultural and lawn care products.
Today Masport specialises in outdoor power equipment such as lawnmowers, shredders, cultivators and outdoor leisure products such as barbecues and patio heaters. The company continues to enjoy a growing reputation for providing quality products, exporting to over 40 countries worldwide.
| Countries | 2 |
|---|---|
| Primary country | NZ |
All codes: NZ AU
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Hiring, headcount and registry-change signals, streamed to members.
Registry-filed capital and financial indicators, standardised by TheGrid.
4 employee profiles on record · names withheld.
Names and titles are intentionally absent from this page. The source relation carries no consent record across the privacy regimes this directory spans, so it is never requested and never stored. Search engines see exactly what you see here.
Counts only. No names are stored here, and none are served.
The record holds 72 counted staff profiles at January 2026, inside the self-reported 51–200 band.
Two addresses on record across 2 countries. Primary: 320 Ti Rakau Dr, Entrance 1, Burswood, Auckland 2013.
None linked to this brand.
Seven peer profiles on record: Woodpecker Heating, Cooling, Fireplace and BBQ Specialist and Everdure by Heston Blumenthal.