Spending power
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Brand profile · Food & Beverages
Mariposa Restaurant Holdings Ltd runs a Food & Beverages operation from Auckland. Ownership is privately held; it publishes at mariposa.nz. It holds one address on record, all in New Zealand. The record counts 10 people. Tagged restaurant management and franchising. The record links five similar brands, most of them in Restaurants.
Our roots go back to 1974, at Cantina Los Tres Hombres in Lake Tahoe, Nevada. Our founder John Buell, fresh out of business school, got a job as the host in this newly opened Mexican restaurant. After a few years at the Cantina and a failed attempt at opening a similar restaurant in New York City, John moved to Bend, Oregon and opened the first Mexicali Rose restaurant with his partners.
Fast forward to 1999, the family sold up and moved to NZ, bringing with them the laid-back California flavours of Mexicali Fresh. By 2005, the family opened the first Mexicali Fresh restaurant in Princes Wharf Auckland. The Mexicali brand has now grown to 14 outlets around the country.
In 2015 Mariposa Restaurant Holdings acquired the Burger Wisconsin franchise and expanded it to 25 stores. From 2016 onwards, the innovative food concepts Taco Joint (a micro offer powered by Mexicali), Ha! Poke and Hot Lips were introduced to our brand portfolio.
As a franchise business, we’re always keen to hear from interested parties and entrepreneurs about starting their own business within our franchise network. Contact us at www.mariposa.nz/franchisingopportunities to find out more.
View our website www.mariposa.nz to find out more about us.
| Countries | 1 |
|---|---|
| Primary country | NZ |
All codes: NZ
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Hiring, headcount and registry-change signals, streamed to members.
Registry-filed capital and financial indicators, standardised by TheGrid.
4 employee profiles on record · names withheld.
Names and titles are intentionally absent from this page. The source relation carries no consent record across the privacy regimes this directory spans, so it is never requested and never stored. Search engines see exactly what you see here.
Counts only. No names are stored here, and none are served.
The record holds 10 counted staff profiles at January 2026. Its self-reported band sits above that count and is not published as a headcount.
1 address on record.
None linked to this brand.
Three tags on the brand's own list, among them restaurant management and franchising.
2 profiles list Mariposa Restaurant Holdings Ltd as a peer — 69th percentile in Food & Beverages. It lists ten peers of its own. Burger Burger lists it back.