Spending power
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Key facts
Counted staff
3
self-reported 2–10 band
Founded
2023
3 years
Legal entities
1
ABR
Office countries
1
1 address
Funding rounds
None on record
Company type
Privately Held
self-reported
Legal entity
1 brand → 1 confirmed entity
IRVING ROCHA PTY LTD
ABN68667466024
Legal entities
Show as table · Irving Rocha: 1 registry entity
| IRVING ROCHA PTY LTD | ABN 68667466024 |
|---|---|
| Confirmed matches | 0 of 1 |
A candidate is a name match on the registry, not a confirmed identity, and two candidates are ambiguity rather than a corporate structure.
Description
At Irving Rocha, we acquire and scale e-commerce brands in the beauty and lifestyle space. We invest in brands with soul, strong product market fit, and room to grow. Our focus is on growing profitable, digital-first businesses where we can add real value through strategy, brand uplift, and execution.
We currently operate two businesses:
Cooki Haircare is ultra-foaming solid haircare that actually works. It's plastic-free, no nasties shampoo and conditioner that’s great for your hair and fuss-free for travel. With over 4000 5-star reviews and 25,000 customers so far, we're quietly converting Australians and Kiwis to solids, one bar at a time. Acquired in 2023, the brand has since scaled profitably, increasing online orders by 20x and reaching multiple seven-figure revenue.
Eurowalls has been powering the revival of wallpaper in Australia and New Zealand since 2008. We are about quality Europeans wallcovering at amazing value, transforming spaces across Australia and NZ with our range of 20k+ designs - from Versace maximalism, to textured grasscloths, to floral prints. Acquired in September 2024, the business has since grown revenue by 50% and has partnered with leading interiors brands such as Fenton & Fenton, TileCloud and Few & Far.
Locations
Country footprint
Show as table · Offices in 1 country
| Countries | 1 |
|---|---|
| Primary country | AU |
All codes: AU
Addresses
- AU30 Maddox St; Unit 6; Alexandria, NSW 2027Primary
Grid intelligence Members
Signals & hiring
Hiring, headcount and registry-change signals, streamed to members.
Latest signal
Hiring activity
Headcount trend
Financials
Registry-filed capital and financial indicators, standardised by TheGrid.
Paid-up capital
Fiscal period
Registered charges
Revenue
Profit / loss
People & contacts
2 employee profiles on record · names withheld.
Names and titles are intentionally absent from this page. The source relation carries no consent record across the privacy regimes this directory spans, so it is never requested and never stored. Search engines see exactly what you see here.
Counts only. No names are stored here, and none are served.
FAQ
Which legal entity operates under Irving Rocha?
One New South Wales entity on the ABR. IRVING ROCHA PTY LTD (ABN 68 667 466 024), high confidence.
How many people work at Irving Rocha?
The record holds 3 counted staff profiles at January 2026, inside the self-reported 2–10 band.
Where does Irving Rocha have offices?
One address on record, Australia only. Primary: 30 Maddox St, Unit 6, Alexandria, NSW 2027.
Has Irving Rocha raised funding?
None linked to this brand.
Which companies are listed alongside Irving Rocha?
3 profiles list Irving Rocha as a peer — 80th percentile in Online and Mail Order Retail. It lists ten peers of its own. SunCX and Connective Shift list it back.