Brand profile · Retail

HOOP Brand Activation

Hobsonville, Auckland-based HOOP Brand Activation operates in Retail. Ownership is privately held; it publishes at hoopnz.com. It holds one address on record, all in New Zealand. The record counts 68 people. Tagged mystery shopping and merchandising. It is listed alongside six similar brands, mostly in Retail.

Profile live Privately Held Founded 2003 1 office country

Key facts

Counted staff
68
self-reported band not used
Founded
2003
23 years
Legal entities
None matched
Office countries
1
1 address
Funding rounds
None on record
Company type
Privately Held
self-reported
Use this profile Compare Your shortlist

Description

HOOP supports New Zealand’s leading brands to look their best at retail.

We are one of New Zealand’s leading outsourced teams, specialising in replenishing shelves and activating brand promotions for suppliers within supermarkets and other big retail channels.

We have a national field team of 350+ Brand Activators and an in-house logistics division that combined, provides our clients with the complete end-to-end retail promotional activation service. We are your eyes, ears and hands on the shop floor and manage the whole process for you, so you only need to develop one brief and then relax.

We've got excellent systems and processes and our team are trained to use our bespoke technology, so that our speed to market is fast and accurate meaning you can watch your promotional activation unfold live as it happens.

What sets us apart from our competitors is our company culture. We're New Zealand owned and the Directors work in the business. Integrity and accountability are valued and encouraged. Everyone owns their work, which makes for a more personal service. We're committed to getting the most out of the retail environment for our clients

Specialties

All 9 specialties
  • CoPacking
  • MPI Approved
  • Merchandising
  • Brand promotions
  • Campaign activation
  • In-store media
  • Mystery shopping
  • POS logistcs
  • Retail category management

Locations

Country footprint

Offices in 1 countryCountry footprint: 1 country, primary NZ. Codes: NZ.1 countryprimary NZNZ
Show as table · Offices in 1 country
Offices in 1 country
Countries1
Primary countryNZ

All codes: NZ

Addresses

  • NZ3 Rawiri Pl; Hobsonville, Auckland 0618Primary

Grid intelligence Members

Spending power

TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.

Spending power

Signals & hiring

Hiring, headcount and registry-change signals, streamed to members.

Latest signal
Hiring activity
Headcount trend

Financials

Registry-filed capital and financial indicators, standardised by TheGrid.

Paid-up capital
Fiscal period
Registered charges
Revenue
Profit / loss

People & contacts

4 employee profiles on record · names withheld.

Names and titles are intentionally absent from this page. The source relation carries no consent record across the privacy regimes this directory spans, so it is never requested and never stored. Search engines see exactly what you see here.

Counts only. No names are stored here, and none are served.

Notify me about contacts Tell us who you need to reach and we will tell you when a consented source is live.

FAQ

How many people work at HOOP Brand Activation?

The record holds 68 counted staff profiles at January 2026. Its self-reported band sits above that count and is not published as a headcount.

Where does HOOP Brand Activation have offices?

One address on record, New Zealand only. Primary: 3 Rawiri Pl, Hobsonville, Auckland 0618.

Has HOOP Brand Activation raised funding?

None linked to this brand.

What does HOOP Brand Activation list as its specialties?

Nine tags on the brand's own list, among them mystery shopping and merchandising.

Which companies are listed alongside HOOP Brand Activation?

Six peer profiles on record: Swisse Wellness (part of H&H Group) and New Zealand Food Innovation Network (NZFIN).

What is HOOP Brand Activation's website?