Spending power
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Key facts
Counted staff
1
self-reported band not used
Founded
2021
5 years
Legal entities
1
ABR
Office countries
1
1 address
Funding rounds
None on record
Company type
Privately Held
self-reported
Legal entity
1 brand → 1 confirmed entity
GLOSSY BOYS PTY LTD
ABN27654868363
Legal entities
Show as table · Glossy Boys: 1 registry entity
| GLOSSY BOYS PTY LTD | ABN 27654868363 |
|---|---|
| Confirmed matches | 0 of 1 |
A candidate is a name match on the registry, not a confirmed identity, and two candidates are ambiguity rather than a corporate structure.
Description
Glossy Boys is Australia’s first gel polish brand for guys — our unique self-inking cult Gel Polish Pens are built to deliver bold colour, durable performance, and effortless self-expression so you can ditch the salon and share your self-expression on your terms.
Founded in sunny Western Australia by Lucas Lane at just 12 years old, alongside his mother Breanna Lane, a successful retail executive, Glossy Boys was created to make self-expression accessible, easier, and proudly unboring. Rainbows rule: Glossy Boys is a proudly LGBTQ+ co-founded brand supporting local not-for-profits and advocating for rad acceptance and self-expression.
After winning a historic multi-investor deal on Shark Tank Australia, Lucas became the youngest dealmaker in the show’s history. Since then, Glossy Boys has scaled internationally, expanding into the USA, Australia, New Zealand, and Canada, while being named one of Australia’s Top 50 Retailers by Inside Small Business.
Our cult Gel Polish Pens and DIY Kits set us apart— designed for rad humans on the move. Our 3-in-1 formula combines base coat, bold colour, and top coat into one easy-to-use pen, making professional-grade gel nail polish fast, durable, and accessible on the go.
From the beaches of Western Australia to customers across the globe, Glossy Boys is changing the face of self-expression. Our rad Kits deliver bold colours, strong style, and unapologetic self-expression — built for you to unboring your hands.
Locations
Country footprint
Show as table · Offices in 1 country
| Countries | 1 |
|---|---|
| Primary country | AU |
All codes: AU
Addresses
- AUSwanbourne , WA 6010Primary
Grid intelligence Members
Signals & hiring
Hiring, headcount and registry-change signals, streamed to members.
Latest signal
Hiring activity
Headcount trend
Financials
Registry-filed capital and financial indicators, standardised by TheGrid.
Paid-up capital
Fiscal period
Registered charges
Revenue
Profit / loss
People & contacts
1 employee profiles on record · names withheld.
Names and titles are intentionally absent from this page. The source relation carries no consent record across the privacy regimes this directory spans, so it is never requested and never stored. Search engines see exactly what you see here.
Names are withheld until a consented source exists.
FAQ
Which legal entity operates under Glossy Boys?
One Western Australia entity on the ABR: GLOSSY BOYS PTY LTD (ABN 27 654 868 363), high confidence.
How many people work at Glossy Boys?
1 counted staff profiles at January 2026. The brand's self-reported band sits above that count and is not published as a headcount.
Where does Glossy Boys have offices?
One address on record, Australia only. Primary: Swanbourne, WA 6010.
Has Glossy Boys raised funding?
None linked to this brand.
What does Glossy Boys list as its specialties?
14 tags on the brand's own list, among them beauty and retail.
Which companies are listed alongside Glossy Boys?
Six peer profiles on record: Shiine Media and Limnios Property Group.