Spending power
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Key facts
Founded
2019
7 years
Office countries
1
1 address
Company type
Nonprofit
self-reported
Description
The New Zealand Future of Marketing Survey is about recasting the role of the marketer as the customer.
The survey will reveal the biggest challenges marketers face, help marketers to benchmark against their peers and provide insights to improve relationships with their creative agencies, by asking questions about:
1. How marketing budgets are changing 2. Marketers' biggest challenges over the next 12 months 3. Which channels marketers are increasing or decreasing their spend 4. Marketers' most popular digital platforms and their channel strategies 5. Digital tools and platforms marketers want to learn more about 6. How to get the best out of agency relationships 7. The agencies marketers would or would not recommend to their colleagues
Marketers are always busy thinking about their customers, but what about the marketer? What do they care about? What information do they need to do their jobs more effectively?
Survey results will be shared publicly as a white paper.
To participate in the survey or sign-up for a copy of the white paper please head to: www.futureofmarketing.co.nz
Specialties
All 5 specialties
- Market Research
- Advertising
- Marketing
- Strategy
- Digital Strategy
Locations
Country footprint
Show as table · Offices in 1 country
| Countries | 1 |
|---|---|
| Primary country | NZ |
All codes: NZ
Addresses
- NZAuckland, Auckland 1011Primary
Grid intelligence Members
Signals & hiring
Hiring, headcount and registry-change signals, streamed to members.
Latest signal
Hiring activity
Headcount trend
Financials
Registry-filed capital and financial indicators, standardised by TheGrid.
Paid-up capital
Fiscal period
Registered charges
Revenue
Profit / loss
FAQ
Where does New Zealand Future of Marketing Survey have offices?
One address on record, New Zealand only. Primary: Auckland 1011.
What does New Zealand Future of Marketing Survey list as its specialties?
Five tags on the brand's own list, among them marketing, strategy and digital strategy.
Which companies are listed alongside New Zealand Future of Marketing Survey?
6 profiles list New Zealand Future of Marketing Survey as a peer — 81st percentile in Market Research. It lists ten peers of its own. Research Collective New Zealand and Keraton Consulting list it back.