Brand profile · Internet & Technology

Flowing Bee

Melbourne, VIC-based Flowing Bee operates in Internet & Technology. Ownership is privately held; it publishes at flowingbee.com. It holds one address on record, all in Australia. The record counts 9 people. Tagged martech, ai and behavioural science. One Australian registration (ABN) is a confirmed match. Its latest round on record is Pre seed, US$1.0M. It is listed alongside seven similar brands, mostly in Software Development.

flowingbee.com LinkedIn

Profile live Privately Held Founded 2023 1 entity ABN 1 office country US$ 1.0M Pre seed
Registry verified · ABR
Counted staff
9
self-reported band not used
Founded
2023
3 years
Legal entities
1
ABR
Office countries
1
1 address
Funding rounds
2
Pre seed · Mar 2025 · US$ 1.0M
Company type
Privately Held
self-reported
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Legal entity

1 brand → 1 confirmed entity

  • FLOWING BEE PTY LTD

    ABN44677233706

    VICHigh confidenceMatched on exact nameABR

Legal entities

Flowing Bee: 1 registry entityFlowing Bee is linked to 1 registry entity: FLOWING BEE PTY LTD (ABN 44677233706, candidate).Flowing BeeFLOWING BEE PTY LTDABN 44677233706Candidate · High confidence
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FLOWING BEE PTY LTDABN 44677233706
Confirmed matches0 of 1

A candidate is a name match on the registry, not a confirmed identity, and two candidates are ambiguity rather than a corporate structure.

Description

Most marketing misses 99% of behaviour. Flowing Bee changes that — combining behavioural science, AI and insight in one platform to deliver smarter, faster, stronger marketing that drives real customer choice

Traditional approaches are holding marketers back. Research is too slow and too costly. Insights pile up but don’t connect to campaigns. Tools sit in silos, making it impossible to move with speed or prove ROI. The result? Campaigns that look good on paper but fail to move people.

Flowing Bee was built to change this.

We are an end-to-end marketing effectiveness platform that unites behavioural science, human-centred AI and customer insights in one seamless workspace. Flowing Bee helps marketers stop guessing and start knowing — so every decision is grounded in behavioural science and delivers measurable impact.

With Flowing Bee, you can:

1. Identify what drives customer choice — deep, science-backed insights delivered in weeks, not months.

2. Pinpoint the interventions that matter most — focus time and budget on the highest-impact levers.

3. Create behaviourally optimised campaigns instantly — from email and ads to websites and sales decks.

4. Measure what matters — track brand performance, campaign effectiveness and competitive benchmarks with clarity.

5. Outmanoeuvre competitors — with market intelligence that highlights strengths, gaps and whitespace opportunities.

Unlike consultancies that are slow, expensive and siloed, Flowing Bee is quick, scalable and actionable. In just two weeks, your workspace is live — filled with insights and assets you can put to work immediately.

Our mission is simple: to make behavioural science accessible and actionable for marketers everywhere — helping brands work smarter, move faster and achieve stronger results.

Specialties

All 17 specialties
  • Marketing effectiveness
  • Campaign optimisation
  • brand & campaign tracking
  • martech
  • market intelligence
  • behaviour change strategy
  • behavioural science for marketing
  • Human-Centred AI
  • behavioural science
  • AI
  • Customer Insight
  • customer behaviour
  • Marketing strategy
  • Marketing communications
  • brand strategy
  • market research
  • copywriting

Related specialties

Locations

Australiaprimary

Country footprint

Offices in 1 countryCountry footprint: 1 country, primary AU. Codes: AU.1 countryprimary AUAU
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Countries1
Primary countryAU

All codes: AU

Addresses

  • AUMelbourne, VICPrimary

Grid intelligence Members

Funding

Last round · 5 March 2025US$ 1.0MPre seed · investor: Archangel Ventures
Rounds2
Round typePre seed · venture round
Amount (USD)1,000,000
Stage rank1
Investors named1
Since last round10 mo

Funding

2 funding roundsFunding timeline. Latest round 5 Mar 2025: Pre seed, US$ 1.0M.20232026Pre seedUS$ 1.0M2 rounds
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Rounds2
Axis2023 to 2026
Pre seed · 5 Mar 2025US$ 1.0M

Dated rounds only. The axis ends at the date this profile was last observed, not at today.

Spending power

TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.

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Signals & hiring

Hiring, headcount and registry-change signals, streamed to members.

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Financials

Registry-filed capital and financial indicators, standardised by TheGrid.

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People & contacts

4 employee profiles on record · names withheld.

Counts only. No names are stored here, and none are served.

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FAQ

Which legal entity operates under Flowing Bee?

One Victoria entity on the ABR. FLOWING BEE PTY LTD (ABN 44 677 233 706), high confidence.

How many people work at Flowing Bee?

The record holds 9 counted staff profiles at January 2026. Its self-reported band sits above that count and is not published as a headcount.

Where does Flowing Bee have offices?

One address on record, Australia only. Primary: Melbourne, VIC.

Has Flowing Bee raised funding?

Two rounds. Latest 5 March 2025: pre seed, US$1,000,000, investor Archangel Ventures.

What does Flowing Bee list as its specialties?

17 tags on the brand's own list, among them martech, ai and behavioural science.

Which companies are listed alongside Flowing Bee?

17 profiles list Flowing Bee as a peer — 97th percentile in Internet & Technology. It lists ten peers of its own. Trusst AI and Gamyra list it back.

What is Flowing Bee's website?

flowingbee.com