Spending power
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Brand profile · Wholesale Building Materials
Firth is a Wholesale Building Materials brand in Auckland. It is publicly held, and its site is firth.co.nz. It holds one address on record, all in New Zealand. Headcount on record is 333. Its work is tagged paving. It is listed alongside ten similar brands, mostly in Construction.
Firth is the largest and only national manufacturer offering New Zealanders a complete range of concrete products, systems and solutions.
The Firth brand is one of New Zealand's best known, most trusted and most enduring trade names. A brand that is synonymous with concrete innovation, leadership, consistent product quality, and superior customer service.
Firth has a team of about 650 people, working in more than 65 plant sites throughout New Zealand.
It's divided into three product groups.
Certified Concrete®
The Certified Concrete name has been synonymous with concrete quality since 1938. As the industry leader, Firth Certified Concrete® continues to proudly maintain this legacy.
We have worked with a variety of customers, helping New Zealand's development including residential housing and the creation of national icons such as The Museum of New Zealand - Te Papa Tongarewa, The Auckland Sky Tower and Wellington's Westpac Trust Stadium.
Masonry Products
Firth's national manufacturing operations produce a vast range of masonry bricks, pavers, retaining wall products. It's a product range that is constantly updated to meet changes in technology, building techniques and fashion. And because our manufacturing operations retain flexibility, masonry products can also be made to order, special one-off requirements can be met including specified colours, abrasion-resistance qualities, strengths and mix designs.
All Firth masonry products are readily available throughout the country from New Zealand's leading building merchants.
Dricon®
Dricon's pre-mix concrete and sand products are incredibly easy to use and are equally popular with our DIY and trade customers. Dricon pre-mix products have all the ingredients already in the bag and these products include HandiCrete®, RapidSet™ and a range of Trade Mortars.
All Dricon products are readily available throughout the country from New Zealand's leading building merchants.
| Countries | 1 |
|---|---|
| Primary country | NZ |
All codes: NZ
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Hiring, headcount and registry-change signals, streamed to members.
Registry-filed capital and financial indicators, standardised by TheGrid.
1 employee profiles on record · names withheld.
Names and titles are intentionally absent from this page. The source relation carries no consent record across the privacy regimes this directory spans, so it is never requested and never stored. Search engines see exactly what you see here.
Names are withheld until a consented source exists.
333 counted staff profiles at January 2026. The brand's self-reported band sits above that count and is not published as a headcount.
One address on record, New Zealand only. Primary: 810 Great South Rd, Auckland 1061.
None linked to this brand.
11 tags on the brand's own list, among them paving.
27 profiles list Firth as a peer — 98th percentile in Wholesale Building Materials. It lists ten peers of its own. Humes - a Division of Fletcher Building and Concrete NZ list it back.