Brand profile · Consumer Services

First Assistance

Auckland-based First Assistance operates in Consumer Services. Privately held, at firstassistance.com. Three addresses sit on record, spread over three office countries. It employs 57 people, on the record. It lists claims management among its specialties. It is listed alongside two similar brands, mostly in Emergency and Relief Services.

Profile live Privately Held Founded 1992 3 office countries

Key facts

Counted staff
57
self-reported 11–50 band
Founded
1992
34 years
Legal entities
None matched
Office countries
3
3 addresses
Funding rounds
None on record
Company type
Privately Held
self-reported
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Description

First Assistance is an emergency assistance company that works on behalf of clients and partner organisations to deliver comprehensive, around the clock support to people in emergency situations.

We specialise in Travel and Medical assistance requiring immediate and on-going response, operating 24 hours a day, 365 days of the year from our Auckland offices. With an extensive international network of clients and partners, First Assistance has connections that can guarantee professional services anywhere around the world.

The aim of First Assistance is to provide a seamless solution from first contact to resolution of the issue. We see ourselves as an extension of our client organisation and treat each interaction accordingly. All calls on behalf of our clients are answered in their name, giving customers peace of mind that the company they deal with is supporting them in their time of need.

Since its inception in New Zealand in 1992, First Assistance has placed great pride in its ability to provide issues resolution and assistance solutions with an unrivaled level of expertise. At First Assistance, our experts are on the front line. We hire highly trained doctors, nurses and travel insurance experts to manage all communications, meaning the people answering our calls are not simply conduits for information, but rather can provide the right advice and solutions instantly.

Specialties

All 8 specialties
  • Business Assistance
  • TPA
  • Third Party Administration
  • 3rd Party Administration
  • Claims Management
  • Cost Containment
  • Emergency Assistance
  • Assistance

Locations

3
Countries with an office address3 addresses on record
New ZealandprimaryAustraliaUnited Kingdom

Country footprint

Offices in 3 countriesCountry footprint: 3 countries, primary NZ. Codes: NZ, AU, GB.3 countriesprimary NZNZAUGB
Show as table · Offices in 3 countries
Offices in 3 countries
Countries3
Primary countryNZ

All codes: NZ AU GB

Addresses

  • AULevel 5; 33 York Street; Sydney, NSW 2001
  • NZLevel 1 Building B; 602 Great South Road; Auckland, 1051Primary
  • GBDorset House; Kingston Road, Regent Park; Leatherhead, KT22 7PL

Grid intelligence Members

Spending power

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Spending power

Signals & hiring

Hiring, headcount and registry-change signals, streamed to members.

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Hiring activity
Headcount trend

Financials

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People & contacts

4 employee profiles on record · names withheld.

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FAQ

How many people work at First Assistance?

57 counted staff profiles at January 2026, above the self-reported 11–50 band.

Where does First Assistance have offices?

Three addresses on record across 3 countries. Primary: Level 1 Building B, 602 Great South Road, Auckland 1051.

Has First Assistance raised funding?

None linked to this brand.

What does First Assistance list as its specialties?

Eight tags on the brand's own list, among them claims management.

Which companies are listed alongside First Assistance?

4 profiles list First Assistance as a peer — 87th percentile in Consumer Services. It lists ten peers of its own. Australasian Assistance Pty Ltd and Southern Cross Assist list it back.

What is First Assistance's website?