Spending power
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Key facts
Counted staff
16
self-reported 2–10 band
Founded
2004
22 years
Legal entities
None matched
Office countries
1
1 address
Funding rounds
None on record
Company type
Nonprofit
self-reported
Description
Perth Region Tourism Organisation Inc. (PRTO) is the region's peak destination marketing organisation responsible for promoting Perth and surrounds as a desirable leisure destination. PRTO is a not-for-profit marketing organisation managed by its CEO and staff and overseen by a skill-based Executive Board consisting of representatives from the tourism industry. It was established in 2004 to act as the primary body for the marketing of Perth and surrounds to domestic and international consumers, travel trade and media.
Our vision is to establish the Perth region as a globally recognised must-visit tourist destination.
Our mission is to increase visitor numbers, length of stay and visitor spending in the region.
Our business objectives focus on building destination awareness within Australia and targeted international markets through a program of marketing initiatives that grow sustainable tourism for the region.
Specialties
All 4 specialties
- Marketing
- Destination Marketing
- Tourism Marketing
- Leisure Travel
Related specialties
Locations
Country footprint
Show as table · Offices in 1 country
| Countries | 1 |
|---|---|
| Primary country | AU |
All codes: AU
Addresses
- AU33 Colin Street; Ground Floor; West Perth, WA 6005Primary
Grid intelligence Members
Signals & hiring
Hiring, headcount and registry-change signals, streamed to members.
Latest signal
Hiring activity
Headcount trend
Financials
Registry-filed capital and financial indicators, standardised by TheGrid.
Paid-up capital
Fiscal period
Registered charges
Revenue
Profit / loss
People & contacts
4 employee profiles on record · names withheld.
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FAQ
How many people work at Destination Perth?
The record holds 16 counted staff profiles at January 2026, above the self-reported 2–10 band.
Where does Destination Perth have offices?
One address on record, Australia only. Primary: 33 Colin Street, Ground Floor, West Perth, WA 6005.
Has Destination Perth raised funding?
None linked to this brand.
What does Destination Perth list as its specialties?
Four tags on the brand's own list, among them leisure travel, tourism marketing and destination marketing.
Which companies are listed alongside Destination Perth?
Six peer profiles on record: Perth is OK! and Tourism Council Western Australia.