Spending power
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Brand profile · Food and Beverage Services
BurgerFuel Group works in Food and Beverage Services, out of Auckland. It is publicly held, and its site is burgerfuelgroup.com. It holds one address on record, all in New Zealand. Headcount on record is 419. The record links seven similar brands, most of them in Food and Beverage Services.
BurgerFuel Group (BFG) operates three brands; BurgerFuel, Shake Out and Winner Winner. As a company, the Group has experience in the restaurant sector stretching over 20 years, going back to the original BurgerFuel store which opened in 1995.
For more info on the BurgerFuel Group please visit our website - here you can also find more information on each brand, linking you to their websites and any current vacancies we have going.
Our brands:
BurgerFuel - New Zealand's original gourmet burger.
Born in New Zealand, Aotearoa with 76 stores across New Zealand, the Middle East and the USA. BurgerFuel® crafts fresh, pure, wholesome burgers using the finest natural and nutritious ingredients, serving them up at full throttle in an atmosphere as charged as the food. Alongside gourmet burgers, BurgerFuel® has a die-hard passion for music, classic cars and street art.
Shake Out - great burgers, sides and shakes, fast.
Shake Out was founded in Smales Farm in 2018 and is growing - now with two stores in Auckland. Serving premium, simple burgers, sides and shakes fast. Shake Out is committed to providing a delicious grab-and-go solution to customers looking for a genuine fast food experience without having to compromise on flavour or quality. With a focus on a friction-less experience - customers order via touch screen kiosks, pay with their card, smartphone or smartwatch.
Winner Winner - the ultimate chicken dinner.
Founded in Hamilton East and looking for future franchisees. Winner Winner brings communities together with highly craveable, authentic food. Winner Winner is a modern restaurant concept serving a menu of free-range chicken, daily salads, indulgent classics, vegan and vegetarian options, as well as sweet treats.
| Countries | 1 |
|---|---|
| Primary country | NZ |
All codes: NZ
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Hiring, headcount and registry-change signals, streamed to members.
Registry-filed capital and financial indicators, standardised by TheGrid.
4 employee profiles on record · names withheld.
Names and titles are intentionally absent from this page. The source relation carries no consent record across the privacy regimes this directory spans, so it is never requested and never stored. Search engines see exactly what you see here.
Names are withheld until a consented source exists.
419 counted staff profiles at January 2026. The brand's self-reported band sits above that count and is not published as a headcount.
One address on record, New Zealand only. Primary: 66 Surrey Cres, Auckland 1021.
None linked to this brand.
11 profiles list BurgerFuel Group as a peer — 93rd percentile in Food and Beverage Services. It lists ten peers of its own. Winner Winner and Shake Out list it back.