Spending power
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Key facts
Counted staff
19
self-reported 11–50 band
Founded
2002
24 years
Legal entities
None matched
Office countries
2
2 addresses
Funding rounds
None on record
Company type
Public Company
self-reported
Description
Blue Fitness was established in 2002 and is the exclusive New Zealand supplier for Star Trac, Hoist Fitness Systems, Spinning, Peak Pilates and Power Plate to name a few. In Australia Blue Fitness focuses on Les Mills SMART TECH equipment and ROCKIT brands.
The focus on highest quality service alongside world leading products and innovation has founded a solid reputation that ensures Blue Fitness is the top choice for commercial fitness equipment. Contact us on 09-845-0035 or info@bluefitness.co.nz.
Blue Fitness and sister company Blue Finance additionally offers a holistic support network for the Fitness Industry, from finance and software solutions to education and training on both sides of the Tasman. Blue group is unique in its approach to unparalleled service provision to all tiers within Australasian Fitness and Leisure.
Specialties
All 7 specialties
- Gym Equipment
- Instructor Education
- Strength Training Equipment
- Cardio Equipment
- Spinning
- Fitness Equipment
- Dumbbells and Weight Training
Locations
2
Countries with an office address2 addresses on record
New ZealandprimaryAustralia
Country footprint
Show as table · Offices in 2 countries
| Countries | 2 |
|---|---|
| Primary country | NZ |
All codes: NZ AU
Addresses
- AU10 Regent Street; Prahran; Melbourne, Victoria 3181
- NZ45a Normanby Rd; Auckland, 1024Primary
Grid intelligence Members
Signals & hiring
Hiring, headcount and registry-change signals, streamed to members.
Latest signal
Hiring activity
Headcount trend
Financials
Registry-filed capital and financial indicators, standardised by TheGrid.
Paid-up capital
Fiscal period
Registered charges
Revenue
Profit / loss
People & contacts
4 employee profiles on record · names withheld.
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Counts only. No names are stored here, and none are served.
FAQ
How many people work at Blue Fitness?
The record holds 19 counted staff profiles at January 2026, inside the self-reported 11–50 band.
Where does Blue Fitness have offices?
Two addresses on record across 2 countries. Primary: 45a Normanby Rd, Auckland 1024.
Has Blue Fitness raised funding?
None linked to this brand.
What does Blue Fitness list as its specialties?
Seven tags on the brand's own list, among them fitness equipment.
Which companies are listed alongside Blue Fitness?
One peer profile on record: Matrix Fitness Australia.