Brand profile · Retail

BIG W

Big W works in Retail, out of Sydney, NSW. It is publicly held, and its site is bigw.com.au. It holds one address on record, all in Australia. Headcount on record is 5,888. Its work is tagged toys, outdoor and home. The record links nine similar brands, most of them in Retail.

Profile live Public Company Founded 1964 1 office country

Key facts

Counted staff
5,888
self-reported band not used
Founded
1964
62 years
Legal entities
None matched
Office countries
1
1 address
Funding rounds
None on record
Company type
Public Company
self-reported
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Description

About BIG W

For over 50 years BIG W has been the trusted backstop of Australian households. We have clothed Australian families, furnished Australian homes and filled Australian toy boxes. We opened our first store on the outskirts of Newcastle in New South Wales in 1964 and have more than 177 stores operating across Australia today.

BIG W is proud to provide Australian shoppers with a broad range of quality general merchandise products at low prices. From women's, men's and children's clothing and shoes to homewares, electronics, pet food, cleaning items, party goods, toys and books, BIG W is a popular one-stop-shop for customers seeking great design, brands and value across the country.

What we're like

BIG W's best and most valued asset is its team of 22,000 passionate people in Australia and Asia. We believe the most vital ingredient to driving our business success is our people and we aim to empower every individual to make a positive contribution, extend career skills and ultimately maximise their potential.

Specialties

All 12 specialties
  • Womens
  • Toys
  • Sporting DIY
  • Outdoor
  • Kids & Baby
  • Home
  • Entertainment & Technology
  • Beauty & Consumables
  • Mens
  • Footwear & Accessories
  • Confectionary
  • Underwear & Sleep

Locations

Country footprint

Offices in 1 countryCountry footprint: 1 country, primary AU. Codes: AU.1 countryprimary AUAU
Show as table · Offices in 1 country
Offices in 1 country
Countries1
Primary countryAU

All codes: AU

Addresses

  • AU1 Woolworths Way; Bella Vista; Sydney, NSW 2153Primary

Grid intelligence Members

Spending power

TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.

Spending power

Signals & hiring

Hiring, headcount and registry-change signals, streamed to members.

Latest signal
Hiring activity
Headcount trend

Financials

Registry-filed capital and financial indicators, standardised by TheGrid.

Paid-up capital
Fiscal period
Registered charges
Revenue
Profit / loss

People & contacts

4 employee profiles on record · names withheld.

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FAQ

How many people work at BIG W?

5,888 counted staff profiles at January 2026. The brand's self-reported band sits above that count and is not published as a headcount.

Where does BIG W have offices?

One address on record, Australia only. Primary: 1 Woolworths Way, Bella Vista, Sydney, NSW 2153.

Has BIG W raised funding?

None linked to this brand.

What does BIG W list as its specialties?

12 tags on the brand's own list, among them toys, outdoor and home.

Which companies are listed alongside BIG W?

77 profiles list BIG W as a peer — 99th percentile in Retail. It lists ten peers of its own. WooliesX and Woolworths Supermarkets list it back.

What is BIG W's website?