Brand profile · Advertising Services

BCG2

BCG2 is an Advertising Services brand in Auckland. Ownership is privately held; it publishes at bcg2.com. It holds two addresses on record, all in New Zealand. The record counts 8 people. Tagged design, digital and communications. It is listed alongside four similar brands, mostly in Food and Beverage Services.

Profile live Privately Held Founded 2010 1 office country

Key facts

Counted staff
8
self-reported band not used
Founded
2010
16 years
Legal entities
None matched
Office countries
1
2 addresses
Funding rounds
None on record
Company type
Privately Held
self-reported
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Description

BCG2 is more than just a name on the door. It stands for our guiding philosophy in building successful brands: Business + Creativity = Growth to the power of 2.

Using this approach, we combine intelligent business insight with inspiring creativity to deliver outstanding growth for our clients.

At the same time, we deliver a fully integrated service by leveraging our expertise in many different areas: brand and digital strategy, digital design and development, content creation, brand design, healthcare, data strategy, social, and sustainability and are leaders in behaviour change.

Beyond our results driven approach, what sets us apart is our passion to ‘do the right thing’. This ensures transparent, robust and enduring relationships with our clients.

We are also part of the world's largest communication services group, WPP. This gives us direct access to the world's best marketing practitioners and intelligence, letting us deliver the very best thinking to our clients.

Specialties

All 8 specialties
  • Communications
  • Advertising
  • Digital
  • Integration
  • Customer Experience
  • UX
  • Design
  • Production

Related specialties

Locations

Country footprint

Offices in 1 countryCountry footprint: 1 country, primary NZ. Codes: NZ.1 countryprimary NZNZ
Show as table · Offices in 1 country
Offices in 1 country
Countries1
Primary countryNZ

All codes: NZ

Addresses

  • NZLevel 12, 22 Fanshawe Street; Auckland, Auckland 1010Primary
  • NZ39-41 Ghuznee Street; Wellington, Wellington 6011

Grid intelligence Members

Spending power

TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.

Spending power

Signals & hiring

Hiring, headcount and registry-change signals, streamed to members.

Latest signal
Hiring activity
Headcount trend

Financials

Registry-filed capital and financial indicators, standardised by TheGrid.

Paid-up capital
Fiscal period
Registered charges
Revenue
Profit / loss

People & contacts

4 employee profiles on record · names withheld.

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FAQ

How many people work at BCG2?

The record holds 8 counted staff profiles at January 2026. Its self-reported band sits above that count and is not published as a headcount.

Where does BCG2 have offices?

Two addresses on record, New Zealand only. Primary: Level 12, 22 Fanshawe Street, Auckland 1010.

Has BCG2 raised funding?

None linked to this brand.

What does BCG2 list as its specialties?

Eight tags on the brand's own list, among them design, digital and communications.

Which companies are listed alongside BCG2?

2 profiles list BCG2 as a peer — 66th percentile in Advertising Services. It lists ten peers of its own. BcgCrave lists it back.

What is BCG2's website?