Spending power
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Brand profile · Automotive
Auckland-based Auto Trader New Zealand operates in Automotive. It is privately held, and its site is autotrader.co.nz. It holds one address on record, all in New Zealand. Headcount on record is 16. Its work is tagged automotive. It is listed alongside five similar brands, mostly in Advertising Services.
Auto Trader is New Zealand’s number one automotive-only website.
After 40 years in the business, Auto Trader has become the trusted site for buying and selling cars online. Auto Trader receives hundreds of thousands of car buyers and sellers every month wanting to research and purchase their next vehicle from one of our many trusted dealers.
Since 1981, well before the internet became a household tool, the national Auto Trader Buyer’s Guide has provided readers with a fortnightly medium with which to find their next vehicle. The print edition is a supplement to Autotrader.co.nz and offers comprehensive listings of new and used cars for sale.
| Countries | 1 |
|---|---|
| Primary country | NZ |
All codes: NZ
TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.
Spending power
Hiring, headcount and registry-change signals, streamed to members.
Registry-filed capital and financial indicators, standardised by TheGrid.
4 employee profiles on record · names withheld.
Names and titles are intentionally absent from this page. The source relation carries no consent record across the privacy regimes this directory spans, so it is never requested and never stored. Search engines see exactly what you see here.
Names are withheld until a consented source exists.
16 counted staff profiles at January 2026, above the self-reported 2–10 band.
One address on record, New Zealand only. Primary: Auckland 1021.
None linked to this brand.
One tag on the brand's own list, among them automotive.
9 profiles list Auto Trader New Zealand as a peer — 92nd percentile in Automotive. It lists ten peers of its own. Autosmart New Zealand and Pink Admin list it back.