Brand profile · Online Audio and Video Media

Archetype

Archetype is an Online Audio and Video Media brand in Collingwood, VIC. It is privately held, and its site is archety.pe. It holds one address on record, all in Australia. Headcount on record is 14. Its work is tagged brand strategy, online publishing and content creation. One Australian registration (ABN) is a confirmed match. It is listed alongside seven similar brands, mostly in Media Production.

Profile live Privately Held Founded 2013 1 entity ABN 1 office country
Registry verified · ABR

Key facts

Counted staff
14
self-reported 11–50 band
Founded
2013
13 years
Legal entities
1
ABR
Office countries
1
1 address
Funding rounds
None on record
Company type
Privately Held
self-reported
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Legal entity

1 brand → 1 confirmed entity
  • Archetype Group Pty Ltd

    ABN73143658075

    NSWHigh confidenceMatched on exact nameABR

Legal entities

Archetype: 1 registry entityArchetype is linked to 1 registry entity: Archetype Group Pty Ltd (ABN 73143658075, candidate).ArchetypeArchetype Group Pty LtdABN 73143658075Candidate · High confidence
Show as table · Archetype: 1 registry entity
Archetype: 1 registry entity
Archetype Group Pty LtdABN 73143658075
Confirmed matches0 of 1

A candidate is a name match on the registry, not a confirmed identity, and two candidates are ambiguity rather than a corporate structure.

Description

Rather than chasing casual eyeballs, we build fan-based communities across music, sports, style and sneakers. And we know how to make things that matter to them. Our network serves 10M monthly unique users,, 10m video impressions and a community of over 600K local social media followers.

Our publications contribute to, and have authority within, their communities. Acclaim covers the latest in hip-hop; Tempo supports and shapes running culture; Complex Australia reports on pop culture, style and sports and the Weekly Drop keeps sneakerheads updated on releases. And our broader advertising network boasts internet-crushing entities like Bleacher Report, Complex and the Hearst International Network.

Specialties

All 8 specialties
  • Online publishing
  • Video production
  • Content creation
  • Influencer Marketing
  • Digital Display Advertising
  • Branded Content
  • Brand strategy
  • Research

Related specialties

Locations

Country footprint

Offices in 1 countryCountry footprint: 1 country, primary AU. Codes: AU.1 countryprimary AUAU
Show as table · Offices in 1 country
Offices in 1 country
Countries1
Primary countryAU

All codes: AU

Addresses

  • AUStudio 1, 19-21 Johnston Street; Collingwood, VIC 3066Primary

Grid intelligence Members

Spending power

TheGrid Corporate Spending Power index would rate purchasing capacity from registry, scale and activity signals.

Spending power

Signals & hiring

Hiring, headcount and registry-change signals, streamed to members.

Latest signal
Hiring activity
Headcount trend

Financials

Registry-filed capital and financial indicators, standardised by TheGrid.

Paid-up capital
Fiscal period
Registered charges
Revenue
Profit / loss

People & contacts

4 employee profiles on record · names withheld.

Names and titles are intentionally absent from this page. The source relation carries no consent record across the privacy regimes this directory spans, so it is never requested and never stored. Search engines see exactly what you see here.

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FAQ

Which legal entity operates under Archetype?

One New South Wales entity on the ABR: Archetype Group Pty Ltd (ABN 73 143 658 075), high confidence.

How many people work at Archetype?

14 counted staff profiles at January 2026, inside the self-reported 11–50 band.

Where does Archetype have offices?

One address on record, Australia only. Primary: Studio 1, 19-21 Johnston Street, Collingwood, VIC 3066.

Has Archetype raised funding?

None linked to this brand.

What does Archetype list as its specialties?

Eight tags on the brand's own list, among them brand strategy, online publishing and content creation.

Which companies are listed alongside Archetype?

4 profiles list Archetype as a peer — 86th percentile in Online Audio and Video Media. It lists ten peers of its own. Acclaim Magazine and Beat Magazine list it back.

What is Archetype's website?